GrooveFunnels vs Builderall – In-Depth Comparison

Last Updated on 21st February 2024

If you’re looking to start an online business, you’re probably going to need some type of sales funnel builder. Today, we’re going to be comparing two popular options, GrooveFunnels vs Builderall.

They are both great platforms, but something that I found interesting about GrooveFunnels, in particular, is their free and lifetime plans.

But, we’ll talk more about this later on.

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GrooveFunnels Vs Builderall Overview

Below, I’ve given you a brief overview of the GrooveFunnels and Builderall platforms.

	GrooveFunnels	Builderall
Website	groove.cm	builderall.com
Founded in	2020	2011
Pricing	Starting at free	Starting at $32 per month
Trial?	Freemium	14 days
Money-back guarantee	30 days	30 days
Overall rating	8.3	9.6

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What Is GrooveFunnels?

GrooveFunnels is the fastest-growing funnel builder, as it only launched recently in 2020! It already has over 100,000 members.

GrooveFunnels aims to become a true all-in-one marketing platform that blows away the competition in terms of features.

The founders of GrooveFunnels are:

• Mike Filsaime
• John Cornetta
• Matt Serralta
• Matt Naus

GrooveFunnels Pros & Cons

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What Is Builderall?

BuilderAll is a well established company and has been around since 2011.

Similar to GrooveFunnels, Builderall is also an all-in-one marketing softare platform for digital marketers.

Builderall is constantly evolving. They’re adding new features all the time, which is definitely something that I like about it.

As such, Builderall is now the most complete all-in-one tool for online marketing and boasts the most features. That being said all the features are pretty good too!

Builderall prides themselves in not ony being the most comprehensive platform in the digital marketing space, but also the one with the best and latest features. To this end, Builderall are constantly working on improving, maintaining, and updating the tools they have, as well as adding new ones.

Builderall also has one of the most lucrative affiliate programs in the industry. As a Builderall affiliate, you earn a generous commission from your direct sales, as well as those made by anyone you refer to Builderall.

Builderall Pros & Cons

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GrooveFunnels Vs Builderall – Similarities

As these two platforms have similar goals, you can probably guess that there will be a few similarities. Below, I’ve explained all to help you see what’s available in both of them.

Drag & Drop Website & Funnel Builder

Both GrooveFunnels and BuilderAll have a pretty good website & funnel builder.

They both allow you to build conversion-focused landing pages and funnels, as well as full-navigation websites. That being said, I find that GrooveFunnels’ page builder offers a little more customization by giving you more elements.

Templates

Just like almost any funnel builder you know, they also have a great selection of templates. Both of them offer a good variety, and the templates look quite nice.

They can be easily edited with the drag & drop builder which makes it easy to build the websites or funnels you want.

Email Marketing & Templates

BuilderAll and GrooveFunnels also have great email marketing features.

They both have drag & drop email marketing automation sequences with lots of triggers that can also be combined with their beautiful email templates.

Membership Site Builder

If you’re looking to create a membership site to host an online course, then, you’re going to need a dedicated course app for it.

Fortunately, both GrooveFunnels and BuilderAll have one, which is great because it means you’ll be able to save money on expensive third-party options.

If you would like to see other alternative membership site apps then here are 9 more online course platforms to choose from.

Comprehensive Checkout Features & Affiliate Platform

Something that I also like about both of these platforms is that they come with comprehensive checkout features.

This includes things like order bumps & one-click upsells to help you make the most out of every sale. Plus, you can also recruit affiliates to help you make more sales in the first place.

Video Hosting

Another similarity between these two platforms is that they both offer video hosting. They both also allow you to manage the videos and add CTA’s which is quite nice too.

Booking & Calendar App

For those of you that have consulting or other service-based businesses, you’re probably going to need a calendar app.

Luckily, both of these platforms have one which stops you from having to get another external service for this purpose too.

Webinar & Live Streaming

Another cool thing about both of these platforms is that they come with webinars & live-streaming apps. They both allow you to create live webinars and auto (evergreen) webinars.

Other Similarities Between GrooveFunnels & BuilderAll

Those were the main similarities between these two platforms, but there are a few more. You can see the rest of them in the bullet-pointed list below.

• Blogging apps (Coming soon for Groove)
• CRM (Coming soon for Groove)
• A/B Split-testing
• Funnel Mapping/Simulator
• Advanced Analytics
• Pop-ups
• Lots of training & knowledge base
• Funnel sharing/Transfer (is easier with Groove)
• Scarcity timers
• Ability to change SEO meta, alt text, etc.

GrooveFunnels Vs Builderall – Differences

Now that we have taken a look at the similarities between both of these two platforms, let’s talk about the differences.

Below, I’ve explained what GrooveFunnels has that BuilderAll doesn’t and vice versa to help you find the best option for you.

What GrooveFunnels Has That Builderall Does Not Have

GrooveFunnels Has a Free Plan

The first thing that GrooveFunnels has that BuilderAll doesn’t is a free plan.

You can get access to all of GrooveFunnels’ features for free. The page builder, the autoresponder, etc… everything.

However, they do have a few limits in terms of contacts, websites, and domains but that is to be expected on a free plan.

We’ll talk more about this later on, or if you can’t wait, you can also click the button below to create a free account.

GrooveKart

Another big feature that is not inside of BuilderAll is GrooveKart.

This is a feature that is comparable to Shopify, with the main difference being that it comes with all the apps. Using this feature alone, you can build a full eCommerce store. Interestingly, this feature on its own without GrooveFunnels costs $99 per month.

GrooveProof

GrooveProof is the feature that helps you add social proof to your sales pages. Using this, you can add little pop-ups that will say something like “X person just bought this”.

This helps you leverage social proof to increase your conversions. BuilderAll does not have this feature.

GrooveSDK

GrooveSDK is the feature that is going to allow 3rd party developers to work on GrooveFunnels and create plugins and apps.

This feature will make it an open-source platform similar to WordPress.org, which means there is much more coming to this platform.

GrooveSurvey & GrooveQuiz

Two more features that BuilderAll doesn’t have are GrooveSurvey and GrooveQuiz. As the name suggests, these are tools to help you keep your audience engaged. BuilderAll doesn’t have these.

GrooveMail & GrooveAutomation Will Be More Advanced

GrooveMail & GrooveAutomation according to Groove themselves will be like ActiveCampaign. If this is the case, then it will be much more advanced than BuilderAll’s automation sequences.

BuilderAll’s automation sequences are also drag & drop, but they don’t have as many triggers as ActiveCampaign.

What Builderall Has That GrooveFunnels Does Not Have

Here are all the Builderall features GrooveFunnels does not have.

Chatbots

One of the main features that BuilderAll has that GrooveFunnels doesn’t is the Chatbot feature.

Using the Builderall Chatbot feature you’ll be able to create Chatbots and add them to your sites created in BuilderAll. However, if you are looking to go with GrooveFunnels, you can get external software for this for $10 per month, or even $37 lifetime.

So, it’s not exactly the end of the world that GrooveFunnels doesn’t have this feature.

WordPress 3 Click Integration

BuilderAll allows you to integrate with WordPress in just 3 clicks.

This is a native integration, while with GrooveFunnels you would have to use Zapier.

One Live Call With BuilderAll Specialist

With BuilderAll’s plans, you also get a live call with a BuilderAll specialist. This is one live call only to help you get set up, but it’s still something that isn’t inside of GrooveFunnels.

Chatbot Niche Funnels

On the BuilderAll Funnel Club Plan, you can get access to 30+ Messenger chatbot niche funnels. Again, because GrooveFunnels doesn’t have Chatbots, this is only available in BuilderAll.

Auction Checkout

Last but not least, BuilderAll also has an auction checkout. This can help you run auctions for your products which can create additional scarcity.

Builderall Drawbacks

Let’s take a look at the drawbacks of BuilderAll.

No Free Plan & Limited Price Options

Firstly, it does not have a free plan. This means, you won’t be able to start building your business and upgrade later on, you have to invest in the software as soon as your trial is over.

If you’re a beginner or simply on a budget, this could be a reason to go for GrooveFunnels.

Plus, it also only really has one price plan which is the premium. This doesn’t exactly give you the best options if you only need a couple of features available in BuilderAll.

Having said that, there is a Builderall 14 day free trial available. So, you can test out the software first to see how you like it.

Templates Compared To GrooveFunnels

Compared to GrooveFunnels I think their templates aren’t as good.

They are good compared to most other funnel builders but they do look a bit outdated, compared to GrooveFunnels’ modern templates. Although, this is just my opinion.

Slow Dashboard

I’m not sure why this is the case, but BuilderAll’s dashboard is slow. It used to be the same for their pages, but luckily that seems to have changed. Still, their dashboard is quite slow which can have bad effects on your productivity.

Poor Support

The support is probably one of the most common complaints that I hear about BuilderAll. I’ve heard them be described as everything ranging from rude to not helpful.

GrooveFunnels Drawbacks

GrooveFunnels has fewer drawbacks, but one of them is more significant. Take a look below to see how they would affect you.

Still In Beta

This is the most significant because it affects the platform in several ways.

Firstly, you don’t know whether all of the features are coming in the future. There is no guarantee that they will.

Although, they are extremely likely to because the founders have been involved in other successful projects like Kartra, WebinarJam, and EverWebinar. These guys have a good reputation and a great track record.

However, it also affects the way the platform currently works as it means there are some bugs. Fortunately, these are getting rarer every day as the GrooveFunnels team is constantly working on them.

Limited Price Plans

Another drawback is that their pricing options are somewhat limited right now. If you don’t want to invest in their lifetime plan yet, your only other option is the free plan as of right now. However, this is meant to be changing soon.

For full details on the cost of Groove, see my guide to GrooveFunnels pricing here.

GrooveFunnels and Builderall – Pricing

Now let’s take a look at the costs both of these pieces of software come at.

Builderall Pricing

Here’s a summary of Builderall’s pricing packages:

• Essentials plan – $39 per month
• Advanced plan – $83 pr month
• Premium plan – $210 per month
• Enterprise plan – $510 per month

With the arrival of Builderall 6.0, they have now revamped their price list.

Builderall now has a more generous offering of features on the Essentials and Advanced plans than before. However, the price point for the Premium and Enterprise plans have increaseed.

See the full details of Builderall’s prices here. 

Still, getting all of these features is a pretty good deal. I think they can be suited well, especially for service-based businesses. For example for Chatbot or funnel-building agencies.

GrooveFunnels Pricing

GrooveFunnels is still in beta mode which means you can get access to a special deal at the moment.

GrooveFunnels will soon be switching their pricing plans and will range from $99 per month to $299 per month, depending on the limits & features needed by the user.

However, as of early December 2020, you can get access to all of the features for life for a one-time fee of $1397.

This deal is meant to end soon, but you can check whether it’s available by following the instructions below.

Step 1: Sign up for a free GrooveFunnels account (No Credit Card Required)

Step 2: Hit “Upgrade” in your dashboard to be taken to the upgrade page

Step 3: Check out any available deals.

Final Thoughts – Which Platform Is Best?

As you have seen throughout this article, GrooveFunnels vs BuilderAll is not a direct comparison as GrooveFunnels offers a lot more features that are beyond the scope of what Builderall provides.

However, both marketing software programs have a fantastic list of features for what they are designed to do.

They’re also both extremely similar which makes it quite hard to pick a winner. I think it just depends on the features you need, as well as your budget.

For example, if you’re in it for the long run, and feel you need all of the features GrooveFunnels has, you can consider going for the lifetime upgrade.

On the other hand, if you feel like BuilderAll is the better option and you don’t mind not having great support, then you can go for BuilderAll.

Additionally, BuilderAll has also been around longer which means it has been tested a little more. This also means that GrooveFunnels has a few more bugs, as we mentioned earlier, but they are becoming rarer.

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