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Last Updated on 20th December 2023
Google is one of the biggest companies in the world, and it has provided us with lots of opportunities to make money.
Love them or loath them, there are several great ways you can make money online with Google.
Here are 13 of the best ways to earn money with this tech giant.
1. Use Google Adwords
The most common way to earn money from Google is through advertising. This involves placing ads on websites around the web using Google’s ad network.
Ads can show up on all kinds of sites, including blogs, forums, social media pages, and mobile apps.
The good thing about using Google Pay Per Click (PPC) ads is you only have to pay when someone clicks on your ad.
The average cost per click (CPC) can vary depending on how competitive the keyword is that you are bidding on, as well as a few other factors. The more competitive keywords you bid on, the higher CPC you’ll pay.
If you want to get started with PPC ads, here are some tips:
- Choose a niche. If you don’t know what kind of niche you want to go into, then a good place to start is to use Google Trends to see what is popular right now
- Use the Google Keyword Planner to discover if there are any keywords in your niche that people are already searching for. You also use other free tools like answerthepublic.com or ahrefs.com to find out which keywords are most profitable
- Find or create a product. If you don’t have a product of your own to sell, and if you don’t want to make one yourself, then a good place to start is to look for a good affiliate product related to your niche
- Set an initial budget. How much do you want to spend? Remember, this is going to be ongoing so it might not be wise to set too high a price initially
- In some cases, you can run your ad directly to your affiliate link. Alternatively, running your ad to a custom landing page where you can also collect visitor email addresses before you pitch your product will help you to build a long-term business
Using AdWords is a great way to make money from ads. However, you know that there is a learning curve when it comes to working with paid ads. If you don’t know what you’re doing, you can also lose a lot of money, so please be careful.
If this is your first time working with paid ads, then I recommend you take a course on paid ads first to limit your risk and maximize your chances of success.
2. Use Google AdSense
Google AdSense is an advertising service that allows people to place text or image ads on their own website or blog.
It’s super-easy to use, and you don’t have to do anything other than set it up. Once it’s set up, the ads will appear automatically when someone visits your website. If a person clicks on one of the ads, you get paid a small commission.
The first step to earning money with Google AdSense is to create a website. Your site must contain unique content and get consistent page views.
If you don’t know how to build a site yourself, then you can find a web designer to build one for you here at a very affordable price.
If your site only has a few pages and little traffic, then it will not get approved to use Google AdSense. So, the first step (presuming you already have a website) is to add content and build some steady traffic.
Then, you’re ready to sign up for a Google AdSense account. Once you’ve created an account, go to the settings page. Click on “Display ads” and then “Content”. Choose a category that you want to monetize.
The amount of money you can earn with AdSense will vary depending on your niche, how much content your site has, how much traffic you are generating, where your site visitors are located, etc.
3. Start SEO Consulting
Another great way to make money using Google is by becoming an SEO consultant. This means finding clients who want to rank higher in search results and then helping them achieve this goal.
If you’re looking for a quick way to start a side hustle or even a full-time business, then you can learn the basics of SEO and get started pretty quickly by recruiting a few clients.
Once you have your first client on board, you can continue to build your understanding of SEO as you go.
Many SEO consultants outsource the majority of the SEO work to an established marketing company.
You can reach out to a few marketing agencies that would be happy to do the bulk of the work in exchange for a cut of the profits. Then, all that’s left for you to do is to recruit and manage the clients.
You can actually earn quite a sizeable income as an SEO consultant while getting others to do most of the work for you. If you want to go this route, then you can find freelancers to do the SEO work for you here.
Alternatively, if you prefer to learn SEO and offer the service yourself, then you can learn the skills needed here.
4. Offer Technical SEO
If you like the idea of offering some kind of SEO service, but you don’t have the time to learn it all, then you might prefer to specialise in one area of SEO rather than offer the full service.
If you’re technically minded, then you might prefer to provide technical SEO as a service. Technical SEO involves working on the tech side of a client’s website to make sure there are no errors. You’ll be offering services that improve the page load speeds of websites as well as correcting any bugs and technical errors.
You can learn what you need to know to offer technical SEO services for WordPress here.
5. Google Maps Service
Another great SEO service that’s in high demand is ‘local SEO’. This involves helping local businesses to gain a strong presence in their local area. This service largely revolves around the Google My Business and Google Maps feature, and can be offered to your clients as a stand alone serivice.
If you like the sound of being a local SEO specialist, then you can learn what you need to know to offer this service and make bank here.
6. SEO Copywriting
If you’re more of the creative type, and you enjoy writing, then SEO copywriting might be more up your street.
SEO copywriting involved writing (or improving) articles to help them rank on page one in Google. Businesses pay a good price for this service, so if you know what you’re doing then you can make good money With this skill.
If this side hustle sounds more up your street, then you can learn what you need to know to work as an SEO copywriter here.
7. Start a YouTube Channel
Since Google owns YouTube, starting a YouTube channel is also a great way to earn money online with Google.
This is probably one of the easiest ways to start making money, and YouTube statistics show that there are a lot of people making good money on this platform.
It’s free to upload videos, but if you want to monetize them by allowing YouTube to show ads on your videos, then you’ll need to first get at least 1,000 subscribers to your channel, and 4,000+ hours of watch time during the past year.
Don’t worry, if this seems like a daunting task, you can actually monetize your YouTube videos from day 1 through affiliate marketing.
Simply place your affiliate links in the description of your YouTube video, and encourage people to click your links.
If you are promoting good affiliate programs, you can usually make a lot more money than you would otherwise make via YouTube ads.
Having said that, once your channel reaches the above threshold to allow YouTube ad monetization, then getting this set up will earn you extra money.
If you want to speed up the process, you can find a good video editor here, and someone to help you market your videos here.
If you don’t like the idea of being on camera, then you can build a faceless YouTube channel.
You might not realise, but there are loads of people on YouTube who run highly profitable YouTube channels without showing their face. Some of these folks even rake in 6 and 7-figures with their channel.
If this sounds interesting to you, then you can watch this free training here to see what’s involved, and to get an idea if a faceless YouTube channel is the right side gig for you.
8. Help Others With Their YouTube Channels
If you don’t fancy building your own YouTube channel, but you’d like to work with others to help them market their channels, then offering YouTube marketing as a service can be a lucrative side hustle.
You can choose to offer a full YouTube marketing service, or just offer a few services that align with your interests.
There’s actually a lot you can offer as a YouTube marketing consultant, so you don’t have to feel limited.
You can learn how to grow an audience with YouTube marketing here and your clients will love you for it!
9. Start a Blog
Blogging is an excellent way to make money online with Google. If you enjoy writing about topics you’re interested in, and you can find related affiliate products that convert well, then you can make very good money as a blogger.
To gain traction in Google and the other search engines, you’ll need to learn at least the basics of SEO. Then, combining your new SEO knowledge with your writing skills can, in time, earn you passive income by placing affiliate links in your blog content.
The first step to get started is to choose a niche. It is important to make sure that your niche is not too broad, has a large enough audience to generate consistent traffic, and is actually a niche that people are spending money in.
Here are a few good niche examples for blogging:
- Technology
- Fitness
- Personal finance
- Parenting
- Cooking
- Travel
- Health
- Home improvement
- Pets
- Sports, cars
- Fashion
- Music
- Food
- DIY projects
This is by no means an exhaustive list. If you want some more niche ideas, then check out my article on evergreen niches and sub-niches.
If you are serious about taking this path, I recommend you take an affiliate marketing course that teaches SEO.
10. Use Google Opinion Rewards
If you’ve ever wondered how surveys can pay you, Google Opinion Rewards may be a great option.
The rewards-based program was first launched as a survey mobile app, available for iOS and Android. The app allows you to take surveys and earn rewards.
Getting paid for taking surveys has never been easier! And the best part? You can start earning rewards as soon as you sign up. You can find the app on iTunes or Google Play.
Each survey requires 10 to 20 minutes to complete, and they are completely anonymous. All you need to get started is a mobile device and internet connection to take the surveys. You can also opt into the Audience Measurement Panel, which will provide you with more opportunities.
As a member of Google Opinion Rewards, you can choose to participate in surveys from all types of companies. There are also several categories, including opinion polls, product satisfaction, and hotel reviews.
Once you’re signed up, you must take a brief introductory survey to confirm your eligibility. Once you’re approved, the system will begin searching for surveys based on demographic data and your preferences.
11. Create an App For Google Play
Google Play is one of the most popular app stores out there. It has millions of apps available to download, ranging from games to productivity tools.
If you want to make money with Google Play, it’s important to know what types of apps will earn you the most revenue.
There are two main types of apps that will help you make money with Google Play: free apps and premium apps. Free apps are typically available to everyone, but premium apps require payment before downloading.
Premium apps will tend to earn you the most money, but don’t discount free apps completely. Even free apps can still generate significant amounts of revenue through advertising. And if you’re smart, you can collect an email address from users when they sign up for your free app, and then market to them via email.
You can create your own app using either HTML5 or Java. To do this, visit Google Play’s developer site and click “Get Started.” This will walk you through the process of creating your first app.
You can also use third-party sites like Appsfire to build your app. These services offer templates and support for uploading your finished application to Google Play.
So, if you have a tech mindset, then building apps to sell on Google Play can be a great gig for you.
if this is new to you, you can find someone to build your mobile app for you here.
12. Sell eBooks On Google Play
Another popular way to earn money from Google is through selling digital content like eBooks on the Google Play store.
If you want to start making money from this method, you’ll first need to set up a Google Play account. Then you’ll need a product to sell. Finally, you’ll need some way to market it.
Writing a book is hard, but if you have a passion for writing, then this will be a great option for you. Alternatively, you can find someone to write the book for you on Fiverr.
Next, head over to Google Books Partner Center and sign up to be a publisher. To get an idea of how much you should price your book for, browse the Google Play store for b=ooks that are similar to yours and see how much they’re selling for.
To earn extra cash from your eBooks, consider placing relevant affiliate links throughout the content of your book. When someone clicks on your link and then makes a purchase, you’ll get paid a commission. This is a great way to earn additional money through affiliate marketing.
At this point, you’ll still need to find ways to promote your book and drive traffic to it on the Google Play store. Some great ways to do this include blogging, or using social media platforms like Facebook, Instagram, Twitter, and TikTok.
13. Google Remote Careers
If you prefer the employment model, then you may be able to work for Google remotely. Google is one of the biggest companies in the world, and they always need new people for various jobs and tasks.
Google does not only employ in-house staff, and they do also sometimes take on freelancers too. So, if you’re already working as a freelancer, then Google may have some extra work for you. And if you’re not a freelancer, don’t worry, you can still apply for these positions too.
By searching the Google Remote Careers page, you might be surprised to find the perfect part-time or full-time job waiting for you.
Final Thoughts: How To Make Money Online With Google
Google is a massive company worth billions of dollars, and they have provided many ways for you to make money online.
While some of these methods to earn money with Google will likely only earn you some extra beer money each month, others have the potential to make not only a full-time income but life-changing money.
It can be tempting to want to try several of these money-making ideas. However, I recommend choosing one method that interests you the most and putting time into that until you find success.
Steve West is the founder of entrepreneurnut.com, and has been working online since 2013. He specializes in SEO, YouTube, and affiliate marketing. Besides running his online business, he likes hiking, keeping fit, and eating cookies (which is why he needs to keep fit!)