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Last Updated on 21st March 2024
Are you looking to start an online business within the health sub niches?
With so many health niches already saturated, it can be challenging to find a unique and profitable niche.
That’s where health sub-niches come in.
These sub-niches are specific segments within the larger health industry, offering targeted solutions to a particular health concern or interest.
Not only do they provide a more focused approach to health, but they also have the potential for success in the digital health market.
In this blog post, we will explore the world of sub-niches in health and discuss how they can unlock the potential of your online business.
A healthy lifestyle blog is a website that shares information on health and wellness, including mental and physical health, nutrition, fitness, and more.
For each health sub niche, I’m also gonna give you some angles and ideas to help you stand out from the competition as well as some product ideas for each.
Let’s get to it!
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The Top Health Sub Niches That Are Covered In This Article
- Gastrointestinal Health
- Weight Loss
- Diabetes
- Bodybuilding
- Yoga
- Skin Care
- Dental Care
- Hair Loss
- Back, Neck, and Knee Pain
- Sexual Health
- Mental Health Care
- Sleep
- Healthy Eating/Foods
- Meditation
- Mindfulness
- Detoxing
- Herbal Medicine
Are Health Sub Niches Profitable?
Before we get into the meat and potatoes of this article, you may be wondering if health micro niches can actually be profitable for an online business? The answer is a resounding yes!
While the health industry may seem saturated, there are countless untapped sub niches that can provide a profitable opportunity.
What Are YMYL Niches (and why you MUST know this before choosing a health niche)
If you’re considering starting an online business in the health industry, it’s crucial to understand what YMYL niches are and why they’re important.
YMYL stands for “Your Money or Your Life” and refers to niches that can have a significant impact on a person’s health, wealth, or happiness. These niches include topics like financial advice, medical information, and mental health.
Knowing about YMYL niches is essential because they require a higher level of expertise, credibility, and trustworthiness. Because of this, if you are trying to start your blogging journey in one of these excellent health sub-niches, then Google (and the other search engines) just won’t rank your site very well. You need to adequately demonstrate that you are actually a bonafide expert in your chosen niche.
So, choose wisely!
Niches In The YMYL Category
Here are some example niches and sub niches that fall under the YMYL category:
Personal Finance
- Investing
- Debt Management
- Credit Scores and Reports
Health and Wellness
- Diabetes Management
- Heart Disease
- Mental Health Issues
Legal Advice
- Family Law
- Criminal Law
- Personal Injury Law
Safety Information
- Home Safety Tips
- Child Safety Measures
- Workplace Safety Guidelines
Major Life Decisions
- Higher Education and College Selection
- Home Buying and Real Estate
- Career Planning and Job Search Strategies
23 Best Health Sub Niches To Build a Profitable Business Online
Now, let’s get into the top sub niches in the health category where you stand the best chance of building an audience and making good money with your business.
1. Gastrointestinal Health
The Gastrointestinal Health niche focuses on the digestive system and everything related to it, like nutrition, gut health, and digestive disorders.
It’s a field with growing interest, especially as more people seek ways to improve their overall health through diet and lifestyle changes.
This niche, while somewhat saturated with content, still offers room for new voices, particularly if you bring unique insights or experiences.
Starting a YouTube channel or your blogging journey in this area can be challenging, but rewarding, as audiences are always looking for trustworthy and relatable medical advice on managing their gut health.
Unique Angles and Ideas for Gastrointestinal Health
- Personal Digestive Health Journeys: Share your own or others’ experiences with gastrointestinal issues and recovery.
- Gut-Friendly Recipes: Offer easy, delicious recipes that promote gut health.
- Latest Research and Trends: Discuss new studies and emerging trends in gut health.
- Holistic and Alternative Approaches: Holistic health blog exploring natural remedies and holistic methods for gastrointestinal wellness.
- Interactive Q&A Sessions: Host live sessions to answer common gastrointestinal health questions.
Types of Products You Can Promote
- Probiotic Supplements: Promote products that support gut flora and digestive health.
- Digestive Enzymes: Feature enzymes that aid in breaking down food and improving nutrient absorption.
- Gut-Health Focused Cookbooks: Suggest cookbooks with recipes tailored for gut health and digestive wellness.
- Herbal Teas for Digestion: Showcase a range of herbal teas known to soothe and support the digestive system.
- Gastrointestinal Health Monitors: Recommend devices or apps that track digestive health and provide insights.
2. Weight Loss
The Weight Loss and fitness niche is all about helping people achieve their fitness goals, primarily through shedding extra pounds. It’s a highly popular and evergreen health niche topic, as there’s always a demand for new weight loss methods and inspiration. However, it’s also quite saturated, with numerous health bloggers and YouTube channels covering various aspects of weight loss.
Creating content in the weight loss and fitness niche requires a fresh perspective to stand out. It’s not just about diet and exercise; it’s about inspiring and guiding people on their journey.
Creating a health niche blog or YouTube channel in one of the best health niches topics can be challenging, but highly rewarding, especially if you connect with your audience on a personal level.
Unique Angles and Ideas for Weight Loss
- Success Stories and Interviews: Share real-life weight loss journeys and interviews with health experts.
- Mindful Eating Techniques: Focus on the psychological aspects of weight loss and healthy eating habits.
- Weight Loss Challenges: Create engaging and interactive weight loss challenges for your audience.
- Family-Friendly Weight Loss: Offer tips and strategies for the whole family to get healthy together.
- Cultural and Ethical Diets: Explore weight loss within different cultural and ethical dietary frameworks.
Types of Products You Can Promote
- Fitness Equipment
- Health Supplements
- Meal Prep Kits
- Fitness Apps and Programs
- Workout Clothing and Accessories
Top Tip:
Here is a list of profitable weight loss affiliate programs to spark your ideas.
3. Diabetes
The Diabetes niche focuses on providing information and support for managing diabetes, a condition affecting millions worldwide.
This niche is substantial and growing, as diabetes remains a significant health concern globally.
Content in this niche includes dietary advice, lifestyle changes, and medical insights.
While the market is somewhat saturated, there’s always a demand for new, reliable information and personal stories.
Starting a blog or YouTube channel in this niche requires a careful balance of medical information and personal touch. It’s about helping people live better with diabetes, not just listing symptoms and treatments.
Unique Angles and Ideas for Diabetes
- Diabetic-Friendly Recipes: Share easy and healthy food recipes suitable for diabetics.
- Personal Diabetes Journeys: Document and share personal stories and experiences of living with diabetes.
- Latest Diabetes Research: Discuss new studies, treatments, and breakthroughs in diabetes care.
- Diabetes and Fitness: Offer exercise tips and routines specifically for diabetic individuals.
- Diabetes in Different Age Groups: Explore how diabetes management varies across different ages.
Types of Products You Can Promote
- Blood Glucose Monitors
- Diabetic Nutrition Supplements
- Diabetic Cookbooks and Meal Plans
- Fitness Trackers
- Diabetic Skin Care Products
4. Bodybuilding
The Bodybuilding niche is all about muscle building, strength training, and fitness lifestyle. It’s a popular health niche idea, attracting fitness enthusiasts and those aspiring to transform their bodies. This niche covers workout routines, nutrition, and bodybuilding competitions.
While it’s a competitive field, there’s room for new content creators who can bring unique perspectives or specialized knowledge. Starting a blog or YouTube channel here means offering fresh, engaging content that stands out in a crowded space. It’s not just about lifting weights; it’s about inspiring and educating on a healthier, stronger lifestyle.
Unique Angles and Ideas for Bodybuilding
- Beginner-Focused Bodybuilding: Tips and guides for those just starting their bodybuilding journey.
- Bodybuilding for Different Age Groups: Tailored advice for bodybuilding at various life stages.
- Nutrition and Supplements: In-depth focus on diet and supplements specific to bodybuilding.
- Women in Bodybuilding: Highlighting and supporting female bodybuilders.
- Technology and Bodybuilding: Exploring the latest tech and apps beneficial for bodybuilders.
Types of Products You Can Promote
- Workout Equipment
- Bodybuilding Supplements
- Fitness Apparel
- Nutrition Guides and Meal Plans
- Fitness Apps and Online Programs
Top Tip:
Here’s a list of good affiliate programs for bodybuilding to get you started.
5. Yoga
The Yoga niche is centered around a practice that combines physical, mental, and spiritual healing and disciplines. It’s popular for its health benefits and stress relief. This niche includes various yoga styles, wellness tips, and mindfulness practices.
While the yoga space is crowded, there’s still potential for unique voices, especially those who can blend traditional yoga with modern lifestyles. Creating a blog or YouTube channel in this niche requires authenticity and a passion for yoga’s holistic approach to well-being.
Unique Angles and Ideas for Yoga
- Yoga for Different Life Stages: Tailoring yoga practices for different ages and life situations.
- Combining Yoga with Other Fitness Forms: Innovative blends of yoga with other fitness regimes.
- Yoga for Mental Health: Focusing on yoga as a tool for mental and emotional well-being.
- Cultural Perspectives in Yoga: Exploring yoga’s roots and diverse cultural practices.
- Eco-Friendly Yoga Practices: Promoting sustainable and environmentally conscious yoga practices.
Types of Products You Can Promote
- Yoga Mats and Gear
- Online Yoga Classes
- Yoga Apparel
- Yoga Books and Guides
- Wellness Products like essential oils and meditation cushions
6. Skin Care
The Skin Care niche is all about maintaining and improving skin health and appearance. It’s a vast area, covering everything from basic skin care routines to advanced dermatological treatments. This niche is highly popular, with a constant demand for new and effective skin care solutions.
Despite being a saturated market, there’s always room for fresh perspectives, especially with evolving trends and technologies. Starting a blog or YouTube channel in this niche requires staying up-to-date with the latest products and skin care science.
Unique Angles and Ideas for Skin Care
- Natural and Organic Skin Care: Focus on eco-friendly and chemical-free skin care routines.
- Skin Care for Different Skin Types: Tailored advice for various skin types and conditions.
- DIY Skin Care Solutions: Homemade and natural remedies for skin care.
- Skin Care Technology: Latest advancements in skin care health echnology and treatments.
- Cultural Skin Care Practices: Exploring skin care routines and practices from different cultures.
Types of Products You Can Promote
- Skin Care Products
- Sun Protection
- Anti-Aging Products
- Skin Care Tools
- Dermatological Treatments
7. Dental Care
The Dental Care niche focuses on oral health, including teeth cleaning, dental treatments, and oral hygiene tips. It’s a vital part of health and wellness, attracting a wide audience seeking advice on maintaining a healthy smile. This niche, while competitive, offers opportunities for creators who can provide unique, informative content.
Starting a blog or YouTube channel in this field requires a blend of professional knowledge and user-friendly advice. It’s not just about dental procedures but also about promoting overall oral health and wellness.
Unique Angles and Ideas for Dental Care
- Eco-Friendly Dental Practices: Highlighting sustainable and natural oral care options.
- Children’s Dental Health: Dental health advice and tips for parents on kids’ oral hygiene.
- Innovative Dental Products: Showcasing the latest advancements in dental care technology.
- Oral Health and Nutrition: Exploring the link between diet and oral health.
- DIY Dental Care Tips: Home remedies and tips for maintaining oral health.
Types of Products You Can Promote
- Electric Toothbrushes
- Water Flossers
- Teeth Whitening Kits
- Natural Oral Care Products
- Dental Health Supplements
8. Hair Loss
The Hair Loss niche addresses concerns related to hair thinning and balding, a common issue affecting many people. It’s a niche with a dedicated audience seeking solutions and advice. While the market is competitive, there’s a continuous demand for new, effective hair loss treatments and tips.
Creating content in this niche involves balancing scientific information with empathetic support. It’s not just about products; it’s about understanding and addressing the emotional impact of hair loss.
Unique Angles and Ideas for Hair Loss
- Natural Remedies for Hair Growth: Exploring herbal and natural solutions for hair loss.
- Nutrition and Hair Health: Focusing on diet’s role in hair strength and growth.
- Personal Hair Loss Journeys: Sharing personal stories and experiences with hair loss.
- Latest Hair Restoration Techniques: Discussing new advancements in hair loss treatment.
- Preventive Hair Care Tips: Offering advice on preventing hair loss before it starts.
Types of Products You Can Promote
- Hair Growth Supplements
- Topical Hair Treatments
- Scalp Health Products
- Laser Hair Growth Devices
- Hair Loss Concealment Products
9. Back Pain
The Back Pain niche focuses on addressing a common health issue: back discomfort and pain. It’s a significant niche because back pain affects a large portion of the population at some point. The market is quite saturated, but there’s always a need for new, effective pain relief methods and preventive care.
Creating content in this area means offering practical advice, exercises, and solutions. It’s about helping people find relief and improve their quality of life.
Unique Angles and Ideas for Back Pain
- Ergonomic Living Tips: Advice on creating a back-friendly home and workplace.
- Yoga and Stretching for Back Pain: Focusing on gentle exercises for pain relief.
- Alternative Therapies: Exploring non-traditional methods like acupuncture or chiropractic care.
- Personal Recovery Stories: Sharing success stories and personal journeys of overcoming back pain.
- Latest Research and Treatments: Discussing new findings and treatments in back pain management.
Types of Products You Can Promote
- Ergonomic Furniture
- Pain Relief Creams and Gels
- Supportive Mattresses and Pillows
- Fitness Equipment
- Online Physiotherapy Courses
10. Sexual Health
The Sexual Health niche is about promoting understanding and wellness in aspects of sexual health. It’s a sensitive yet vital area, with growing public interest and awareness. While the niche is competitive, there’s always a need for respectful, informative content.
Creating content here means addressing topics like safe sex, sexual wellness, and relationship health. It’s about providing valuable, trustworthy information in a field that affects everyone’s life.
Unique Angles and Ideas for Sexual Health
- Sexual Health Across Life Stages: Tailoring advice for different age groups.
- Integrating Mental Health: Exploring the psychological aspects of sexual well-being.
- Cultural Perspectives on Sexual Health: Discussing how different cultures approach these topics.
- Innovations in Sexual Health: Covering the latest research and products.
- LGBTQ+ Sexual Health: Providing inclusive and specific content for the LGBTQ+ community.
Types of Products You Can Promote
- Sexual Health Guides and Books
- Personal Health Products
- Online Courses
- Health Supplements
- Counseling Services
11. Mental Health
The Mental Health niche is dedicated to understanding, managing, and improving mental well-being. It’s a growing field, reflecting increased awareness and destigmatization of mental health concerns.
While the niche is becoming more populated, there’s a continuous need for compassionate and informed mental health coaches and professionals.
Creating content in this area means offering support, resources, and insights into mental health. It’s about creating a safe space for discussions and learning, which can be both challenging and deeply rewarding.
Unique Angles and Ideas for Mental Health
- Mindfulness and Meditation Practices: Techniques for stress reduction and mental clarity.
- Personal Mental Health Journeys: Sharing personal stories and experiences with mental health.
- Mental Health in Different Demographics: Focusing on specific groups like teens, seniors, or professionals.
- Creative Therapies for Mental Health: Exploring art, music, or writing as therapeutic tools.
- Mental Health and Lifestyle: Tips on how lifestyle changes can improve mental well-being.
Types of Products You Can Promote
- Self-Help Books
- Meditation Apps
- Wellness Journals for tracking mood and mental health
- Online Therapy Services
- Relaxation Products like aromatherapy oils, stress balls, or weighted blankets
12. Sleep
The Sleep niche focuses on improving sleep quality and addressing sleep-related issues. It’s a vital area, as good sleep is essential for overall health and well-being. This niche is quite popular, with many seeking solutions for sleep problems like insomnia.
Creating content here involves sharing tips, research, and products that promote better sleep. It’s about helping people achieve restful nights for a healthier life.
Unique Angles and Ideas for Sleep
- Natural Sleep Aids: Exploring herbal and natural methods for better sleep.
- Sleep and Technology: How modern sleep health tech can improve or hinder sleep.
- Sleep Patterns and Health: Discussing the impact of sleep on overall health.
- Sleep Environment Optimization: Tips for creating the ideal sleep setting.
- Mindfulness and Relaxation Techniques: Strategies for calming the mind before sleep.
Types of Products You Can Promote
- Sleep Trackers
- Comfortable Bedding, high-quality mattresses, pillows, and sheets
- Sleep Aid Supplements
- Sound Machines
- Blackout Curtains
13. Healthy Eating
The Healthy Eating niche is all about nutritious diets and making informed food choices. It’s a broad topic that’s evergreen, and appealing to those seeking a healthier lifestyle. Despite its saturation, there’s always interest in new, creative approaches to healthy eating.
Creating content in this niche means offering practical advice, recipes, and insights into nutrition. It’s about inspiring and guiding people towards healthier eating habits.
Unique Angles and Ideas for Healthy Eating
- Plant-Based Diets: Focusing on vegetarian and vegan meal options.
- Healthy Eating on a Budget: Tips for eating well without breaking the bank.
- Global Cuisine Healthy Recipes: Exploring healthy dishes from around the world.
- Meal Planning and Prep: Strategies for organizing and preparing healthy meals.
- Nutrition for Specific Health Goals: Tailored advice for weight loss, muscle gain, or other goals.
Types of Products You Can Promote
- Healthy Cookbooks
- Meal Prep Containers
- Nutritional Supplements
- Cooking Appliances
- Online Nutrition Courses
Top Tip:
Here are some affiliate programs related to food and also some good vegan affiliate programs that are worth promoting.
14. Meditation
The Meditation niche focuses on practices for achieving mental clarity, relaxation, and mindfulness. It’s a growing field, as more people seek ways to reduce stress and improve mental health. While the niche is popular, there’s room for unique voices, especially those offering fresh perspectives or techniques.
Creating content in this niche involves sharing meditation methods, benefits, and personal experiences. It’s about guiding people to find inner peace and balance.
Unique Angles and Ideas for Meditation
- Meditation for Different Age Groups: Tailoring techniques for kids, adults, and seniors.
- Combining Meditation with Fitness: Integrating meditation into physical exercise routines.
- Cultural Approaches to Meditation: Exploring meditation practices from around the world.
- Technology-Assisted Meditation: Using apps and gadgets to enhance meditation.
- Meditation for Specific Goals: Focused practices for stress relief, creativity, or sleep.
Types of Products You Can Promote
- Meditation Apps
- Meditation Cushions and Mats
- Aromatherapy Products
- Mindfulness Journals
- Meditation Music and Soundtracks
Top Tip:
Here’s a list of affiliate programs for meditation that you can work with to monetize your niche.
15. Mindfulness
The Mindfulness niche is centered around the practice of being present and fully engaged in the moment. It’s a popular area, especially as more people seek ways to manage stress and improve mental well-being. Despite its popularity, there’s always a demand for new, authentic approaches to mindfulness.
Creating content in this niche means sharing techniques, personal experiences, and the benefits of mindfulness. It’s about helping others live more consciously and peacefully.
Unique Angles and Ideas for Mindfulness
- Mindfulness for Different Lifestyles: Tailoring mindfulness practices for various life stages and professions.
- Mindfulness and Creativity: Exploring how mindfulness can enhance creative thinking.
- Outdoor Mindfulness Activities: Connecting with nature through mindful practices.
- Mindfulness in Education: Techniques for students and teachers.
- Mindfulness and Technology: Balancing digital life with mindful practices.
Types of Products You Can Promote
- Mindfulness Books and Guides
- Meditation Timers and Apps
- Mindful Coloring Books
- Yoga and Meditation Accessories
- Online Mindfulness Courses
16. Detoxing
The Detoxing niche focuses on cleansing the body and promoting overall health through various detox methods. It’s a popular area, as people are increasingly interested in removing toxins from their bodies. The market is competitive, but there’s always room for fresh, evidence-based perspectives on detoxing.
Creating content in this niche involves sharing safe and effective detox methods, tips, and personal experiences. It’s about guiding people towards healthier living through detoxification.
Unique Angles and Ideas for Detoxing
- Natural Detox Methods: Focusing on organic and holistic health approaches.
- Detox for Specific Health Goals: Tailoring detox plans for weight loss, skin health, or energy boost.
- Seasonal Detox Routines: Creating detox plans for different times of the year.
- Detox Myths Debunked: Providing factual information to counter common detox misconceptions.
- Detox and Mental Health: Exploring the connection between detoxing and mental well-being.
Types of Products You Can Promote
- Detox Supplements
- Juicers and Blenders
- Detox Teas
- Health and Wellness Books
- Detox Meal Plans
17. Herbal Medicine
The Herbal Medicine niche is about using plants and natural substances for health and healing. It’s a field with ancient roots and modern interest, appealing to those seeking alternative or complementary health approaches. While there’s a lot of content out there, unique and authentic perspectives on herbal products and remedies are always in demand.
Creating content in this niche involves sharing knowledge about different herbs, their uses, and benefits. It’s about educating and guiding people in natural health practices.
Unique Angles and Ideas for Herbal Medicine
- Local Herbs and Remedies: Focusing on plants native to specific regions.
- Herbal Medicine for Specific Conditions: Tailoring herbal solutions for common health issues.
- Growing and Harvesting Herbs: Tips on cultivating medicinal plants at home.
- Historical Uses of Herbal Medicine: Exploring traditional practices and their modern relevance.
- Integrating Herbal Medicine with Modern Healthcare: Discussing how to safely combine herbal remedies with conventional treatments.
Types of Products You Can Promote
- Herbal Supplements
- Herbal Teas
- Books on Herbal Medicine
- Gardening Kits for Medicinal Herbs
- Natural Skincare Products like herbal-based creams, oils, and balms
Is It Difficult To Start a Health Blog?
Before deciding on your niche, it’s also very important to consider how you plan to get traffic.
Planning to start a blog? Then here are a few things for you to consider.
Becoming a health blogger can be quite challenging, especially in today’s saturated online market. While there are a lot of profitable niches within the health sector, competition, especially from established health blogs, can be fierce.
Building an audience, establishing credibility, and consistently creating valuable content requires time, effort, and dedication.
You’re also gonna need to stay up-to-date with the latest health trends and research is crucial to provide accurate and trustworthy information.
Having said this, with the right strategies and determination, it is possible to overcome these obstacles and create a successful and one of the biggest health blogs.
Your best way to start is to choose one category within your niche and then cover all the content topics in that category first. Then, move onto the next category, and so on. This way you can build up topical authority over time.
Is It Difficult To Start a Health YouTube Channel?
On the flip side, starting a health YouTube channel is actually not difficult, especially when compared to starting a blog on health topics.
YouTube’s algorithm (although still a search engine like Google), functions differently from Google, and YouTube just don’t seem to be as strict in what that rank compared to Google.
Also, if you’re blogging then you’re gonna need to build up a certain amount of domain authority first before Google will rank your site for more competitive terms. This is not the case with YouTube. If you get it right, then even a new YouTube channel can blow up quickly with the right strategy.
Health Sub Niches: My Final Thoughts
So, there you have it, our comprehensive health niche list!
As you can see, each health niche on our list offers unique opportunities to make a real difference to your audience.
Whether you delve into the health blog niche, create a YouTube channel, or an online business, your unique voice can positively impact lives in these health and fitness sub niches.
Dive in with passion, share your knowledge, and be a part of the vibrant community striving for better health and wellness.
Be sure to state that your blog or YouTube channel does not offer professional advice on matters health and emphasize that your audience should seek medical advice.
Steve West is the founder of entrepreneurnut.com, and has been working online since 2013. He specializes in SEO, YouTube, and affiliate marketing. Besides running his online business, he likes hiking, keeping fit, and eating cookies (which is why he needs to keep fit!)