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Last Updated on 12th March 2024
Diving into the world of personal finance sub niches is like opening a treasure chest – you never know what gems you’ll find!
From savvy savings tips to mastering the art of budgeting, each niche is a unique puzzle piece in the grand financial picture.
Whether you’re a seasoned pro or just dipping your toes into the money management waters, there’s a niche for everyone.
In this article, we’re going to explore the nooks and crannies of personal finance, uncovering the sub niches that could be your golden ticket to financial savvy.
So, buckle up and let’s embark on this exciting journey through the diverse landscape of finance sub niches!
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What Is The Personal Finance Niche?
Think of the personal finance niche as your money’s best friend. It’s all about learning how to handle your cash wisely.
From saving for a rainy day, investing in stocks, to planning for retirement, it covers everything money-related. It’s like a toolbox, filled with tools and tips to help you manage your dough smartly and make it grow.
Whether you’re a penny-pinching pro or a finance newbie, this is a great space to get into. Not only will you learn a ton about different ways to save and make money, but it’s a super-profitable space to work in too!
That being said, some of the personal finance sub niches are pretty competitive, so if you’re a beginner when it comes to digital marketing, blogging, or affiliate marketing, then you’d be wise to choose a sub niche that isn’t too saturated.
Which Personal Finance Sub Niches Make The Most Money?
The personal finance space is a highly lucrative niche to be in, regardless of which sub niche you decide to specialize in.
That being said, here are the 18 most profitable sub niches in personal finance:
- Investing
- Retirement Planning
- Real Estate Investing
- Credit Cards
- Personal Loans and Refinancing
- Wealth Building
- Budgeting and Money Management
- Financial Independence, Retire Early (FIRE)
- Cryptocurrency
- Stock Investment
- Side Hustles and Passive Income
- eCommerce
- Forex Trading
- Automated and AI Trading
- Savings and Emergency Funds
- Student Loans
- Business Finance
- Credit Scores and Debt Management
1. Investing
Investing is a dynamic sub-niche in the personal finance category, focusing on helping individuals grow their wealth through various investment vehicles. It covers topics like stocks, bonds, mutual funds, and more recently, cryptocurrency.
This niche is moderately saturated, with many established personal finance blogs and YouTube channels offering investment advice. However, there’s always room for fresh perspectives and innovative approaches.
Building a blog or YouTube channel in this niche requires a good understanding of financial markets and investment strategies.
It’s not the easiest niche to break into due to the need for credible and accurate financial information. But with dedication and a unique approach, it’s possible to carve out a space in this competitive field.
Unique Angles and Ideas for Herbal Medicine
- Focus on Ethical and Sustainable Investing: Highlight investments that support environmental, social, and governance (ESG) principles.
- Beginner’s Guide to Investing: Create content specifically tailored for beginners, breaking down complex concepts into simple, understandable terms.
- Investment Strategies for Specific Life Stages: Offer advice tailored to different age groups, like investing in your 20s vs. your 50s.
- Global Market Trends: Provide insights into how global events affect investment strategies and market performance.
- Technology in Investing: Explore how AI, blockchain, and other technologies are changing the investment landscape.
Types of Products You Can Promote
- Investment Books and E-books: Educational materials for beginners and advanced investors.
- Financial Planning Software: Tools for portfolio management and market analysis.
- Online Investment Courses: Educational courses from basic to advanced levels.
- Robo-Advisor Services: Automated investment management platforms.
- Stock Market Newsletters: Subscription-based detailed market analysis and tips.
Top Resource:
2. Retirement Planning
Retirement Planning is a crucial sub-niche in personal finance, focusing on preparing individuals for a financially secure retirement. It involves strategies for saving, investing, and managing resources to ensure a comfortable post-work life.
This niche, while competitive, offers ample opportunities for new voices, especially with an aging population increasingly concerned about their retirement.
Creating content in this niche, whether through a blog or YouTube channel, demands a deep understanding of financial planning and retirement policies.
The niche is moderately saturated but still open to unique and personalized advice. It’s a niche that requires trust and credibility, making it challenging but rewarding for those who can provide valuable insights.
Unique Angles and Ideas
- Retirement Planning for Different Professions: Tailor advice for specific career paths.
- Early Retirement Strategies: Focus on achieving financial independence at a younger age.
- Retirement Planning for Couples: Offer guidance on managing retirement together.
- Integrating Health Care in Retirement Plans: Address the often-overlooked aspect of health expenses.
- Retirement Travel: Combining retirement planning with fulfilling travel dreams.
Types of Products You Can Promote
- Retirement Planning Software: Tools for financial forecasting and planning.
- E-books on Retirement Strategies: Guides and tips for effective retirement planning.
- Online Courses on Financial Management: Educational resources for pre-retirees.
- Annuity and Insurance Products: Options for long-term financial security.
- Investment Planning Services: Professional services for portfolio management.
3. Real Estate Investing
Real Estate Investing is a popular sub-niche in personal finance, focusing on buying, managing, and selling properties for profit. It’s a lucrative field, appealing to those interested in tangible assets and long-term investments.
This niche is quite competitive, with numerous experts sharing insights on various platforms.
Starting a blog or YouTube channel in this area requires a solid grasp of the real estate market and investment strategies.
While the competition is stiff, there’s always a demand for fresh, practical advice, especially in changing market conditions.
Success in the real estate niches hinges on providing unique, actionable insights that help investors make informed decisions.
Unique Angles and Ideas
- Local Market Analysis: Focus on specific regions or cities.
- Real Estate for Beginners: Simplify concepts for new investors.
- Sustainable and Eco-Friendly Properties: Highlight green investment opportunities.
- Real Estate Technology: Cover the latest tech trends in property investment.
- Creative Financing Strategies: Explore alternative ways to fund real estate investments.
Types of Products You Can Promote
- Real Estate Investment Software: Tools for property analysis and management.
- E-books on Property Investment Strategies.
- Online Real Estate Courses: From beginner to advanced levels.
- Real Estate Market Reports: Detailed analysis and forecasts.
- Property Management Services: For investors who need assistance managing their properties.
4. Credit Cards
The Credit Cards niche in personal finance is all about helping folks understand and choose the best credit cards for their needs. It’s a bit of a jam-packed space, with loads of experts dishing out advice.
Starting a personal finance blog or YouTube channel here means you’ve got to be savvy about credit card deals, rewards, and how to use them wisely.
It’s not a piece of cake, but if you’ve got the knack for making complex stuff sound simple, you could do well. Just remember, it’s a bit of a crowded market, so you’ll need to be a bit nifty to stand out.
Unique Angles and Ideas
- Credit Card Hacks: Tips on maximizing rewards and benefits.
- Credit Cards for Specific Lifestyles: Tailor advice for students, travelers, or families.
- Credit Card Debt Management: Strategies to pay off debt efficiently.
- Comparing International Credit Cards: Focus on cards for globetrotters or expats.
- Credit Card Safety and Fraud Prevention: Educate on protecting against scams and theft.
Types of Products You Can Promote
- Credit Card Comparison Tools: Software that helps users pick the right card.
- Financial Planning Apps: Tools that integrate credit card management.
- E-books on Credit Score Improvement.
- Online Courses on Responsible Credit Card Use.
- Personal Finance Coaching Services: For those needing tailored advice.
5. Personal Loans and Refinancing
The Personal Loans and Refinancing niche is all about guiding folks on borrowing dos and don’ts. It’s about helping people understand when to take a loan, how to snag the best rates, and the nitty-gritty of refinancing existing loans.
This area’s a bit bustling, with many experts already sharing their two pence. But, if you’ve got a knack for explaining financial jargon in plain English, there’s room for you.
It’s not a walk in the park in this niche, but with a bit of elbow grease, you could make your mark. Just remember, it’s about being as clear as a bell and as helpful as a butler.
Unique Angles and Ideas
- Personal Loan Myths Debunked: Clearing up common misconceptions.
- Loans for Specific Goals: Tailoring advice for home improvements, education, etc.
- Refinancing Success Stories: Sharing real-life experiences and tips.
- Navigating Bad Credit Loans: Offering guidance for those with less-than-perfect credit.
- Loan Comparison Techniques: How to effectively compare different loan offers.
Types of Products You Can Promote
- Loan Comparison Tools: Software to help users find the best loan options.
- Credit Score Improvement Guides: E-books and courses.
- Debt Management Apps: Tools to help manage and plan loan repayments.
- Financial Advisory Services: Personalized advice for loan and refinancing decisions.
- Budgeting Software: To help users manage finances and loan repayments effectively.
6. Wealth Building
The Wealth Building niche is about helping people grow their dosh in smart ways. It’s a profitable niche that dives into investments, savings, and creating multiple income streams.
This area’s pretty bustling, with loads of gurus already sharing tips. But, if you’re savvy with money matters and can chat about complex stuff in a way that’s easy to get, you’ve got a shot.
It’s not easy peasy, but with some clever ideas and a bit of graft, you could make a splash. Just remember, it’s about being as helpful as a Swiss Army knife and as clear as a summer’s day.
Unique Angles and Ideas
- Wealth Building on a Budget: Strategies for those starting with little.
- Long-Term vs. Short-Term Wealth Strategies: Exploring different approaches.
- Wealth Building for Different Life Stages: Tailored advice for young adults, families, and retirees.
- Ethical Wealth Building: Focusing on socially responsible investing.
- Automation in Wealth Building: Using tech to simplify and enhance strategies.
Types of Products You Can Promote
- Investment Planning Tools: Software for managing and tracking investments.
- Financial Literacy E-books: Guides on building and managing wealth.
- Online Wealth Building Courses: From beginner to advanced strategies.
- Personal Finance Tools/Apps: Tools for budgeting and saving towards wealth goals.
- Financial Planning Services: Personalized advice for individual wealth-building plans.
7. Budgeting and Money Management
Budgeting and Money Management is all about helping folks get their finances in tip-top shape. You can produce content with money management tips or money lessons on how to track spending, save dosh, make smart money moves or money mistakes to avoid. YouTube Channels on money management also tend to thrive.
This niche is a bit like a crowded bus – lots of people talking about it. But, if you can share tips in a way that’s easy to understand and a bit fun, you might just find your own space.
It’s not a walk in the park, but with a bit of wit and wisdom, you could be onto a winner. Just remember, it’s about being as handy as a pocket on a shirt and as clear as a bell.
Unique Angles and Ideas
- Budgeting blog for Different Lifestyles: Tailored advice for students, families, or retirees.
- Fun Money Saving Challenges: Engaging ways to encourage saving.
- Tech-Savvy Budgeting: Using apps and tools for modern money management.
- Budgeting for Big Life Events: Weddings, home buying, or travel.
- Eco-Friendly Budgeting: Saving money while being environmentally conscious.
Types of Products You Can Promote
- Budgeting Apps and Software: Tools to help track and manage finances.
- E-books on Smart Money Habits: Guides for effective budgeting and saving.
- Online Budgeting Courses: From basic budgeting to advanced financial planning.
- Printable Budget Planners: Tools for those who prefer paper-based planning.
- Financial Coaching Services: Personalized budgeting and money management advice.
8. Financial Independence, Retire Early (FIRE)
The Financial Independence, Retire Early (FIRE) niche is a buzzing corner of the personal finance sector. It’s where people share strategies to save aggressively and invest wisely to retire way earlier than usual.
This niche is like a beehive – active and full of energy. If you’re keen on diving into it with a blog or YouTube channel, you’ll need to bring fresh, engaging ideas. It’s quite a popular field, but there’s always room for new voices with unique takes on achieving financial freedom early.
Unique Angles and Ideas
- FIRE for Different Income Levels: Making it accessible to everyone.
- Balancing FIRE with Enjoying Life: Finding the right mix.
- Geographic Arbitrage: Using location to speed up financial independence.
- FIRE for Families: Navigating early retirement with kids.
- Sustainable FIRE: Maintaining financial independence in the long term.
Types of Products You Can Promote
- Investment Planning Tools: For strategic financial growth.
- E-books on Financial Independence Strategies.
- Online Courses on Frugal Living and Smart Investing.
- Budgeting and Expense Tracking Apps: Essential tools for FIRE enthusiasts.
- Personal Finance Coaching Services: Tailored advice for achieving FIRE.
9. Cryptocurrency
Cryptocurrency is the new kid on the block in the personal finance field. It’s all about digital currencies like Bitcoin and Ethereum, and how to invest in them.
This niche is buzzing like a busy market, with lots of folks talking about it.
If you’re thinking of starting a blog or YouTube channel, you’ll need to be sharp and up-to-date with the latest crypto trends.
It’s a popular area, but there’s always space for new voices, especially if you can explain complex crypto concepts in simple terms.
Unique Angles and Ideas
- Cryptocurrency for Beginners: Breaking down basics for newbies.
- Exploring Lesser-Known Altcoins: Beyond Bitcoin and Ethereum.
- Crypto and Blockchain Technology: How it’s changing the world.
- Safe Crypto Investing: Tips to avoid scams and losses.
- Cryptocurrency in Different Countries: Global perspectives and regulations.
Types of Products You Can Promote
- Cryptocurrency Wallets: Both hardware and software options.
- Online Courses on Cryptocurrency Trading and Investment.
- E-books on Blockchain Technology and Crypto Trends.
- Crypto Trading Platforms: Affiliate partnerships with exchanges.
- Security Software: Protecting digital assets from cyber threats.
10. Stock Investment
In the Stock Investment niche, it’s all about helping people understand the stock market and how to invest in it. This niche is like a bustling city center, full of activity and experts sharing their insights.
If you’re keen on starting a blog or YouTube channel in this area, you’ll need to be on the ball with market trends and investment strategies.
It’s a well-trodden path, but there’s room for fresh voices, especially if you can make complex stock concepts easy to understand for the average Joe.
Unique Angles and Ideas
- Stock Investment for Different Age Groups: Tailored advice for millennials, Gen X, etc.
- Ethical and Sustainable Investing: Focusing on socially responsible stocks.
- Global Stock Markets: Insights into international stock investing.
- Beginner’s Guide to Stock Analysis: Simplifying technical and fundamental analysis.
- Dividend Investing: Strategies for income-focused investors.
Types of Products You Can Promote
- Stock Market Analysis Tools: Software for tracking and analyzing stocks.
- E-books on Stock Market Basics and Strategies.
- Online Investment Courses: From beginner to advanced levels.
- Financial News Subscriptions: Providing in-depth market analysis.
- Personal Investment Planning Services: Tailored advice for individual portfolios.
11. Side Hustles and Passive Income
The Side Hustles and Passive Income niche is buzzing with ideas on how to make extra cash or earn money without constant active work. It’s like a treasure map, showing ways to find extra gold in your spare time.
Jumping into this niche with a blog or YouTube channel means sharing unique, practical ways to earn on the side. It’s a popular field, but there’s always a thirst for new, creative ideas.
If you can offer fresh, easy-to-follow advice, you could carve out your own corner in this busy market.
Unique Angles and Ideas
- Unconventional Side Hustles: Exploring unique and lesser-known ways to earn extra.
- Passive Income Through Tech: Leveraging apps and online platforms.
- Side Hustles for Specific Demographics: Tailored ideas for students, retirees, etc.
- Eco-Friendly and Sustainable Side Hustles.
- Balancing Side Hustles with Full-Time Work: Time management tips.
Types of Products You Can Promote
- E-books on Starting Various Side Hustles.
- Online Courses on Building Passive Income Streams.
- Tools and Apps for Efficient Side Hustle Management.
- Affiliate Programs for Side Hustle Products or Services.
- Personal Coaching Services for Aspiring Entrepreneurs.
12. eCommerce
The eCommerce niche is a bustling digital marketplace, where the focus is on buying and selling goods online. It’s a world full of opportunities for those looking to dive into online retail.
Starting a blog or YouTube channel in this niche means guiding others through the maze of setting up and running an online store. It’s a crowded space, but with the right approach, you can stand out.
Offering unique insights and practical tips can help you carve a niche in this dynamic online world.
Unique Angles and Ideas
- Niche Market eCommerce: Focusing on specific, unique product categories.
- Eco-Friendly and Sustainable Online Stores.
- Step-by-Step Guides for eCommerce Beginners.
- Advanced Marketing Strategies for Online Stores.
- Success Stories and Case Studies from Successful eCommerce Entrepreneurs.
Types of Products You Can Promote
- eCommerce Platform Subscriptions (like Shopify or WooCommerce).
- Digital Marketing Tools for Online Stores.
- Online Courses on eCommerce Strategies.
- eBooks on Starting and Growing an Online Business.
- Web Design and Development Services for eCommerce Sites.
13. Forex Trading
Forex Trading is about playing the currency exchange game. It’s where people buy and sell different currencies, trying to profit from the changes in exchange rates.
If you’re thinking of starting a blog or YouTube channel in this profitable niche, you’ll be diving into a world that’s as busy as a beehive.
It’s a popular field, but there’s always room for someone who can make the complex world of forex easy to understand. With the right approach, you can make your mark in this fast-paced niche.
Unique Angles and Ideas
- Forex Trading for Beginners: Simplifying the basics.
- Currency Pair Analysis: Deep dives into specific currency pairs.
- Risk Management in Forex: Strategies to protect investments.
- Forex Trading Around the World: Different strategies for different markets.
- Automated Forex Trading: Using bots and software.
Types of Products You Can Promote
- Forex Trading Platforms: Software for trading currencies.
- Online Courses on Forex Strategies.
- E-books on Forex Market Analysis.
- Forex Signal Services: Recommendations on when to buy and sell.
- Risk Management Tools for Forex Traders.
14. Automated and AI Trading
The Automated and AI niche is where technology meets finance. It’s all about using artificial intelligence and automation to make smarter financial decisions.
Stepping into this niche with blog posts or YouTube channel is like exploring a world where tech does the heavy lifting in finance.
This is a growing field, but still, there’s space for new voices, especially if you can break down tech-heavy topics into bite-sized, easy-to-digest info. It’s a bit of a challenge, but for tech-savvy folks, it’s a playground of opportunities.
Unique Angles and Ideas
- AI in the Personal Finance Industry: How AI is changing the way we manage money.
- Automation Tools for Budgeting and Saving.
- AI Investment Strategies: Exploring how AI can help in making investment decisions.
- The Future of AI in Financial Planning.
- Ethical Considerations in Automated Finance.
Types of Products You Can Promote
- AI-Powered Financial Planning Software.
- Automated Investment Platforms.
- E-books on AI and Automation in Finance.
- Online Courses on Using AI for Financial Decisions.
- Subscription Services for AI Financial Analysis Tools.
15. Savings and Emergency Funds
In the Savings and Emergency Funds niche, it’s all about teaching people to stash away cash for a rainy day. This niche guides on how to build a financial cushion for unexpected expenses or emergencies.
Jumping into this niche as a personal finance blogger or starting a YouTube channel is like being a financial coach. It’s a field with a fair amount of chatter, but there’s always room for fresh, practical advice.
If you can offer simple, actionable tips, you can make your mark. It’s a bit like planting a garden – it takes time and care, but the results can be rewarding.
Unique Angles and Ideas
- Creative Saving Challenges: Fun and engaging ways to boost savings.
- Savings Tips for Different Income Levels.
- Building Emergency Funds from Scratch.
- Integrating Savings into Everyday Life.
- Technology and Apps to Enhance Saving Habits.
Types of Products You Can Promote
- Personal Finance Apps: Tools to help track and grow savings.
- E-books on Effective Saving Strategies.
- Online Budgeting and Saving Courses.
- Savings Account Referrals: Partnering with banks or financial institutions.
- Financial Planning Tools: Software for managing personal finances.
16. Student Loans
The Student Loans niche is like a guide through the complex world of educational financing. It’s focused on helping students and graduates manage and repay their student loans.
Starting a blog or YouTube channel in this area is like being a lighthouse for those navigating the often murky waters of student debt.
While there are many voices in this space, there’s always a need for clear, relatable advice. If you can simplify the complicated and offer genuine help, you’ll find your audience. It’s a bit like building a bridge – connecting people with the information they need to cross over their debt hurdles.
Unique Angles and Ideas
- Student Loan Forgiveness Programs: Exploring available options.
- Budgeting Tips for Students with Loans.
- Navigating Federal vs. Private Student Loans.
- Success Stories of Paying Off Student Debt.
- Creative Ways to Reduce Student Loan Burdens.
Types of Products You Can Promote
- E-books on Student Loan Management.
- Online Courses for Financial Literacy for Students.
- Budgeting and Finance Apps for Students.
- Student Loan Refinancing Services.
- Personal Finance Coaching or Consulting Services for Students and Graduates
17. Business Finance
The Business Finance niche is like the engine room of a ship, powering entrepreneurs and business owners on their journey to success. It’s all about managing money, from startup funding to cash flow and profit maximization.
Starting a successful finance blog or YouTube channel in this niche entails being a financial captain, guiding others through the sea of the business finance sector.
This niche is a competitive field, but there’s always a demand for practical, easy-to-understand advice. If you can break down complex financial concepts into simple terms, you’ll be a valuable resource. It’s like planting a seed – nurturing business owners with knowledge to help them grow.
Unique Angles and Ideas
- Financial Strategies for Startups.
- Managing Cash Flow in Small Businesses.
- Innovative Funding Options for Entrepreneurs.
- Financial Planning for Business Expansion.
- Navigating Business Taxes and Regulations.
Types of Products You Can Promote
- Business Accounting Software.
- E-books on Financial Management for Businesses.
- Online Courses in Business the Finance Sector and Accounting.
- Financial Planning and Advisory Services.
- Tools for Budgeting and Forecasting in Business.
18. Credit Scores and Debt Management
The Credit Scores and Debt Management niche is like a financial health clinic. It focuses on helping people understand and improve their credit scores while effectively managing and reducing debt.
Starting a blog or YouTube channel here is like being a financial doctor, diagnosing credit issues and prescribing remedies.
While the niche is quite populated, there’s always room for new experts who can offer clear, actionable advice.
If you can simplify complex credit concepts and offer smart debt management strategies, you’ll be a much-needed guide. It’s like lighting a path to financial wellness for many.
Unique Angles and Ideas
- Building Credit from Scratch: Tips for beginners.
- Strategies for Tackling High-Interest Debt.
- Credit Score Myths Debunked.
- Personal Stories of Debt Recovery.
- Navigating Credit Reports and Scores.
Types of Products You Can Promote
- Credit Monitoring Tools.
- E-books on Credit Improvement and Debt Management.
- Online Courses on Financial Literacy.
- Debt Consolidation and Management Services.
- Personal Finance Apps for Budgeting and Debt Tracking.
Other Lucrative Sub Niches In Personal Finance To Consider
There are a ton more profitable personal finance sub niches you can choose from, but I can’t cover them all in detail in this article or my poor fingers might drop off from all the typing!
So, instead, here’s a list of those other personal finance niche topics or sub niches that you should also check out:
- Finance Planning
- Personal Finance for Beginners
- Reducing Debt or Getting Out of Debt
- Savings as a Student
- Creating a New Stream of Income
- Money Management Recommendations
- Banking Advice
- Startup Ideas
- Finance Tools and How to Use Them
- Surviving Bankruptcy
- Working Within a Budget
- Jobs
- Trading
- Money-Saving Tips
- Reducing Expenses
- Frugal Living
- Coupons
- Emergency Funds
- Travel Hacking
- College Savings
- Personal Finance for Specific Groups (e.g., students, parents, retirees)
- Business Loans
- Refinancing
- Family Finances
- Divorce Finances
- Expatriate Finances
- Make Money Online Topics
- Gig Economy
- AI Trading
- Stocks and Bonds
- Peer-to-Peer Lending
- Capital Management
- Angel Investing
- Alternative Investments
- Mergers and Acquisitions
- Inflation
- Sustainable Investing
- Wealth Building
- Financial Education
- Money Mindset
- Real Estate Investing
- Estate Planning
- Home Buying, for example, closing cost for buying a home
- Real Estate Investment Trusts (REITs)
- Starting a Business
- Retirement in a Country with a Less Expensive Cost of Living
- Personal Finance for Children and Teens (they’re not taught personal finance at school
- Dealing with Foreclosure
- House Buying
- Inspirational Stories of People Becoming Rich
- Early Retirement
- Dealing with Bankruptcy
- Finance Forums
- Crowdfunding for Business Ventures
Sub Niches In Personal Finance: My Final Thoughts
And there you have it, a whirlwind tour of the dynamic world of personal finance sub niches!
Each niche, with its unique flavor and challenges, offers a path to financial literacy and freedom.
Whether you’re a budgeting buff, an investing enthusiast, or a savings superstar, there’s a sub niche that fits your style and goals.
Remember, mastering personal finance is a journey, not a sprint. To achieve success in blogging or on your YouTube channel, it’s important to invest in on-page and off-page SEO to improve blog traffic.
So, take what you’ve learned from this list of finance niches or sub niches, get a good hosting provider and a domain for your website, and start carving your path to financial success.
Here’s to making smart money moves and thriving in the personal finance niche idea that suits you best!
Steve West is the founder of entrepreneurnut.com, and has been working online since 2013. He specializes in SEO, YouTube, and affiliate marketing. Besides running his online business, he likes hiking, keeping fit, and eating cookies (which is why he needs to keep fit!)