Kartra pricing runs from $59 to $549 a month, but only Essentials charges a 5% fee on sales, so Starter at $119 is the sweet spot. With this link you get 30 days free plus 30% off.
Further down you’ll find two free tools to nail your plan: no email needed. Use the fee calculator to see which plan costs you less, and take the six-question quiz for a custom recommendation.
Key Takeaways
- Essentials looks cheap at $59 a month, but its 5% transaction fee adds up fast.
- Starter at $119 removes the fee and unlocks unlimited pages, products, and video hosting.
- Growth suits you once you need affiliate management, a helpdesk, and more contacts.
- Professional handles larger teams, multiple domains, and live chat support.
- The old Silver, Gold, and Platinum plans are gone, so ignore any site still listing them.
- Through this link you get a 30-day trial and 30% off your first payment with code SteveW30.
Kartra Pricing At A Glance
The Kartra price you pay each month depends on the plan you pick, and these four Kartra pricing plans replace the old Silver, Gold, and Platinum tiers, which no longer exist.
| Plan | Monthly | Annual (per month) | Annual saving | Contacts | Emails and SMS | Transaction fee |
|---|---|---|---|---|---|---|
| Essentials | $59 | $52 | 11.9% | 500 | 10,000 per month | 5% |
| Starter | $119 | $99 | 16.8% | 2,500 | Unlimited | 0% |
| Growth | $229 | $189 | 17.5% | 12,500 | Unlimited | 0% |
| Professional | $549 | $429 | 21.9% | 25,000 | Unlimited | 0% |
Every plan includes unlimited forms, the funnel mapper, advanced analytics, checkouts, and 100 pre-built campaigns. What changes is how many contacts you can hold, how much you can send, whether you pay a fee on sales, and how many team members and custom domains you get.
Kartra Essentials Plan

Essentials lets you test an idea without committing to a full platform fee while sales are still zero.
You get 500 contacts and 10,000 emails plus SMS a month, which is plenty for a tiny list while you’re validating. One custom domain, five pages, one product, and one membership or course give you just enough to build a simple funnel.
It’s a sandbox for someone who hasn’t launched an offer yet.
You can write welcome emails, map a funnel, and learn what messaging gets a reply without paying for capacity you don’t need.
The catch is that five pages disappear the moment you build a homepage, opt-in, sales page, checkout, and thank you page.
One product means no order bumps or side offers. And the 5% transaction fee starts nibbling the moment money comes in.
No video hosting and no calendars mean you’ll patch in other tools for courses and booking calls.
For pure validation, that’s tolerable. For selling, it’s pretty cramped.
Kartra Starter Plan

Kartra Starter is the plan most readers should buy, and Kartra badges it Best Value for good reason.
You get 2,500 contacts with unlimited email and SMS, so you can welcome new subscribers and promote consistently without watching a meter. One custom domain, unlimited pages, unlimited products, and unlimited memberships or courses mean you can build, test, and iterate without deleting old work.
Video hosting and calendars are baked in.
That lets your course videos and booking links live inside the same system as your pages and email, which cuts the tool-hopping. You also get five team members and 100 Kartra AI uses, enough to share the load and speed up content drafting.
The real win is the 0% transaction fee. Once you’re selling anything regularly, that alone often pays for the jump from Essentials.
If you sell $1,200 in a month, you break even. Above that, Starter is cheaper.
It suits creators launching a first course, coaches filling a calendar, and small shops moving from sporadic sales to steady promotion.
The limit you’ll feel first is the single custom domain, which matters if you run separate brands. And 2,500 contacts feels roomy until list building really works.
Kartra Growth Plan

Growth is for businesses that are already selling and starting to feel the squeeze.
You get 12,500 contacts with unlimited email and SMS, five times Starter’s allowance, so you can segment buyers from prospects and run regular promotions to a larger list.
Three custom domains let you separate brands or funnel projects without workarounds.
Ten team members and 250 Kartra AI uses give you room to bring in support, content, and fulfilment help. Growth also unlocks the features that turn Kartra into a full business hub: funnel simulation, advanced automations, affiliate management, surveys and quizzes, and a proper helpdesk.
Affiliate management plus automations means you can recruit partners and follow up without duct-taping extra tools together. A helpdesk beats an overflowing inbox when support tickets start piling up.
This plan suits you if affiliates will drive sales or if you’re tired of losing customer questions in your personal email. It doesn’t suit you if you don’t have the traffic or ticket volume yet, because you’ll be paying for headroom you aren’t using.
Kartra Professional Plan

Professional is Kartra’s top tier, built for established operations running at volume.
You get 25,000 contacts with unlimited email and SMS, five custom domains, and twenty team members. Real-time funnel analytics and helpdesk live chat come with it, so you can spot a conversion dip mid-launch and answer questions before they cost sales.
This plan suits teams juggling several offers, domains, and support queues at once.
The extra contact allowance keeps list hygiene from becoming a daily emergency.
The extra domains keep separate brands clean.
If you’re not there yet, don’t stretch for it.
You’ll know when you need Professional because contacts, domains, and support load will tell you. When the time comes, it feels like finally upgrading from a backpack to a loading dock.
Why The 5% Transaction Fee Is The Real Kartra Cost
Only Essentials charges a transaction fee, and that 5% changes the whole maths.
Think of it like paying rent on every sale. It feels small until your landlord takes a cut of your best month.
On monthly billing, Essentials costs $59 plus 5% of sales. Starter costs $119 with no fee.
The gap is $60, so divide that by 5% and you get $1,200. That’s your crossover point.
| Monthly sales | Essentials total cost | Starter total cost |
|---|---|---|
| $0 | $59 | $119 |
| $500 | $84 | $119 |
| $1,200 | $119 | $119 |
| $3,000 | $209 | $119 |
| $5,000 | $309 | $119 |
Sell $500 in a month on Essentials? You’ll pay $25 in fees, so your total Kartra cost is $84.
Sell $1,200?
You’ll pay $60 in fees, hitting $119, exactly what Starter costs.
Sell $3,000? You’re at $209, $90 more than Starter for a smaller plan with fewer features.
Annual billing tilts it even sooner. Essentials is $52 a month and Starter is $99, so the gap is only $47.
At 5%, you overtake Starter at $940 in monthly sales. A single decent offer, promoted consistently, can cross that without a huge list.
The fee is billed as a separate monthly charge, even if you pay for Essentials annually, and it’s worked out on your sales net of refunds and chargebacks.
Any unpaid fees get added to your invoice when you upgrade.
Pop in your numbers and you'll see what you'd actually pay on each plan. You'll know in seconds which one's cheaper for you.
Which Kartra Limit Will You Hit First?
| Limit | Essentials | Starter | Growth | Professional |
|---|---|---|---|---|
| Contacts | 500 | 2,500 | 12,500 | 25,000 |
| Emails and SMS | 10,000/mo | Unlimited | Unlimited | Unlimited |
| Transaction fee | 5% | 0% | 0% | 0% |
| Custom domains | 1 | 1 | 3 | 5 |
| Pages | 5 | Unlimited | Unlimited | Unlimited |
| Products | 1 | Unlimited | Unlimited | Unlimited |
| Memberships and courses | 1 | Unlimited | Unlimited | Unlimited |
| Team members | 0 | 5 | 10 | 20 |
| Kartra AI uses | 30 | 100 | 250 | 500 |
Contacts usually bite first if you’re building a list fast. Essentials caps you at 500, which is tight once a lead magnet gains traction.
Starter’s 2,500 gives you breathing room, and Growth’s 12,500 suits regular promotion. If you go over your contact limit, Kartra moves you up to the next plan automatically and adds a mid-cycle reconciliation fee, so it’s worth keeping an eye on that number.
Pages and products bite first if you’re a tinkerer who loves testing new offers.
Essentials allows five pages and one product. Starter removes both caps, so you can experiment without rebuilding.
Custom domains become the pinch point when you run separate brands.
Essentials and Starter both include one domain.
If you want a second brand or a client project, you’ll need Growth’s three domains or Professional’s five. Team seats and custom domains are hard caps, with no add-ons available.
For most beginners, the order is fees, then pages, then contacts. If you’re still weighing funnel builders, our best sales funnel builder software roundup can help you compare.
The six-question quiz below asks about your contact list size, the number of products and pages you’ll sell, whether you’ll host course videos or take bookings, your need for automations, an affiliate programme, helpdesk tickets or Zapier, live chat or real-time funnel analytics, and live webinars. It then recommends the cheapest Kartra plan that covers every answer.
Answer six quick questions and I'll point you to the simplest Kartra plan for what you're building.
No email needed, result straight away.
Choose the top end of the range you expect.
Count everything you'll sell from, not just courses.
Both video hosting and calendars need Starter.
These are Growth features, so tick yes if you'll use any of them.
Live chat and real-time funnel analytics are Professional features.
Kartra is retiring webinars, so we'll point you to WebinarJam if you say yes.
Kartra Essentials costs $59 a month, or $52 a month billed annually. There's a 5% transaction fee on sales, and the SteveW30 discount does not apply to this plan.
Kartra Starter costs $119 a month, or $99 a month billed annually, and includes 2,500 contacts, unlimited products and pages, video hosting, calendars and 0% transaction fees. Use code SteveW30 with this link for 30% off your first payment.
Kartra Growth costs $229 a month, or $189 a month billed annually, and includes 12,500 contacts, automations, affiliate management, helpdesk ticketing, and Zapier and API access. Use code SteveW30 with this link for 30% off your first payment.
Kartra Professional costs $549 a month, or $429 a month billed annually. It includes 25,000 contacts, helpdesk live chat and real-time funnel analytics.
Nothing in your answers needed more than Essentials, so this is the cheapest plan for you.
Kartra retired its webinar builder in November 2026, so you can't create new webinars, though past ones and recordings remain. Pair your plan with WebinarJam: with this link you get 3 months of WebinarJam Basic for $99. Get WebinarJam for $99
What Happened To Webinars On Kartra’s Plans?
Kartra’s webinar feature went read-only in November 2026. You can’t create new webinars, but you can still access past ones and download recordings.
Some pricing pages online and even Kartra’s own plan lists still show webinars as an included feature.
They’re not, at least not for new events.
If live webinars are central to your launch plan, you’ll want a dedicated tool. 3 months of WebinarJam for $99 covers that gap without a long-term commitment.
Kartra Discount, Coupon And Free Trial
You can start your 30-day Kartra trial on Starter or Growth. That gives you 30 days instead of Kartra’s usual 14 day trial.
That’s double the time to build, test, and see if Kartra fits before you pay.
Use the Kartra coupon SteveW30 at checkout and you’ll also get 30% off your first payment on Starter or Growth.
A card is required, but cancel before day 30 and you won’t be charged. During this Kartra free trial you can send up to 1,000 emails.
Automations and API access are not included, so it’s a test drive, not a full launch. You can’t test the full automation builder until you’re on a paid plan.
New customers can request a refund within 30 days of paying.
Trial payments and overage fees are not refundable.
That refund window gives new customers a safety net beyond the trial.
Annual billing saves between 11.9% and 21.9%, depending on the plan you choose.
Kartra’s agency programme gives agencies 40% off client accounts they create.
There’s no Kartra lifetime deal.
AppSumo’s Kartra page is only a waitlist with no deal behind it. I’ve covered whether Kartra has a lifetime deal if you want the full picture.
And here’s a step-by-step guide to the 30-day Kartra trial for the signup walkthrough.
Is Kartra Worth It For Your Business?
Kartra replaces a stack of separate tools with one platform, so the value question really comes down to how many pieces you’ll actually use.
It suits creators and small businesses who want pages, email, checkouts, courses, video, and support in one place.
That saves you stitching five subscriptions together and hoping they talk nicely. It suits the funnel-first seller because pages, checkouts, email follow-up, and automation live together, which shortens the distance between click and customer.
It suits the course and membership owner.
Unlimited memberships or courses on Starter and above means you can expand your library without replatforming. Video hosting keeps lessons close to the checkout.
It doesn’t suit you if you only need one piece. A dedicated email tool will be simpler if that’s all you use.
A course-only platform may feel lighter if you never build funnels.
It also doesn’t suit the dabbler who will never sell.
If there’s no product, no list, and no launch plan, even Essentials is shelfware.
Kajabi leans more toward creators selling courses and coaching, while Kartra leans more toward direct response funnels and automation. Neither is better, they’re just angled differently.
For a deeper feature breakdown, read our full Kartra review, feature by feature.
If you’re comparing platforms, see how Kartra’s plans compare with ClickFunnels and how Kartra stacks up against GoHighLevel. If Kartra still doesn’t feel like the right fit, answering a few quick questions can help you find the right funnel builder for your business.
A monthly platform fee is just another running cost, so you’ll want to organise your budget around it up front with the SBA’s guide to calculating startup costs. Software subscriptions are usually treated as an ordinary business expense, so the real cost might be a bit lower than the sticker price, and it’s worth checking the IRS guidance on deducting business expenses to see where you stand.
So is Kartra worth it for your particular setup?
If you’ll use the pieces, consolidation saves time and often money.
If you won’t, it’s just another subscription.
Frequently Asked Questions
What are the pricing plans for Kartra?
Kartra has four plans: Essentials at $59 a month, Starter at $119, Growth at $229, and Professional at $549. Annual billing lowers each by 11.9% to 21.9%.
How much does Kartra cost?
Kartra costs $59 to $549 a month billed monthly, or $52 to $429 a month billed annually. The exact cost depends on the plan and billing cycle you choose.
Is Kartra free to use?
No, Kartra has no permanent free plan. It offers a 14-day trial on its own site, and through this link you can get a 30-day trial on Starter or Growth.
Does Kartra charge transaction fees?
Only the Essentials plan charges a 5% transaction fee. Starter, Growth, and Professional charge 0% transaction fees.
Does Kartra have a lifetime deal?
No, Kartra does not offer a lifetime deal. Any AppSumo listing is a waitlist, not an active deal.
What are some platforms similar to Kartra?
Alternatives include GoHighLevel, which suits agencies, ClickFunnels for funnel-first builders, Kajabi for course creators, and Systeme.io, which has a free plan. Each prioritises a different part of the puzzle.
Is Kartra worth it?
For many creators and small businesses, yes, because it consolidates multiple tools into one platform and removes the 5% fee on Starter and above. It’s less worthwhile if you only need a single feature like email or course hosting.
Which Kartra Plan Should You Choose?
That’s Kartra pricing without the fog. Essentials is for dabbling, Starter’s for selling.
Pick Essentials only if you’ve got no offer live and just want to poke around cheaply. Pick Starter if you’re selling or plan to sell soon, because 0% fees and unlimited pages win fast.
Pick Growth when contacts climb or you need affiliates and a helpdesk. Pick Professional when you’re running volume across several domains.
Starter’s the sensible default for most.
Grab the 30-day trial through this link, use code SteveW30 for 30% off, and start building without the fee eating into your early sales.

Steve West is the founder of entrepreneurnut.com, and has been working online since 2013. He specializes in SEO, YouTube, and affiliate marketing. Besides running his online business, he likes hiking, keeping fit, and eating cookies (which is why he needs to keep fit!)