Funnel Scripts Review – Write Pro Copy In Half The Time

my Funnel Scripts Review

Are you struggling to write great copy to sell your products?

Perhaps you’ve been blowing a brain cell trying to think of what to write in your email sequences that will captivate your audience?

You may have been spending a ton of money on ads only to avail in a measly amount of clicks?

Or maybe you’re trying to promote affiliate offers but people just aren’t clicking your links?

There’s no denying it, good copywriting skills is an essential part of building a successful online business.

Without it, you’ll likely make next to no money and eventually quit.

However, when you get it right then just a few small tweaks can make a huge difference.

For example, as a blogger, I was surprised the first time I made a tiny tweak to a headline by using the free Funnel Scripts headline generator and saw the impact it had on both clicks and sales.

If you’ve been trying to learn copywriting yourself then you’ll already realize it’s difficult and it takes a long time to master.

The common alternative is to pay a professional copywriter to write your copy for you. If you can afford it, that is; they’re pretty expensive.

However, professional copywriter Jim Edwards and his marketing buddy, Russell Brunson have created another alternative that they say is much quicker and more cost-effective.

It’s a push-button software program that can write your sales copy for you. They call it Funnel Scripts.

Since I recently purchased this product, today, I am going to be diving deep into exactly what it can do and whether or not you really need it for your business.

So, here in my Funnel Scripts review 2021 I will give you the lowdown on the complete software, including the free headline generator you can use to test it out before you buy.


Funnel Scripts Review: What Does It Do?

Funnel Scripts has been developed to give everyone the ability to quickly create professional-level sales copy without having to pay expensive copywriters to do it for you.

It works by using templates based on some of the best performing copywriting scripts in history and structuring them around the content you input that is specific to your market, audience and the products or services you are promoting.

Jim Edwards, the creator of the Funnel Scripts software, has included templates to enable you to create sales copy for a large number of reasons including, ad copy, landing pages, video, and written sales letter scripts, bullet scripts, headlines, email sequences, webinars and more.

Basically, you spend a few minutes inputting some data about your audience, product, the benefits and so forth, then press a button. Funnel Scripts will then generate multiple variations that you can choose from. 

Who Is Funnel Scripts For?

Most businesses need to use some kind of sales copy. If you’re trying to sell your own products, promote offers as an affiliate, collect leads, you need to write ads or you need to email your subscribers then you will need to have some kind of copy.

As a blogger, I also realized that I can benefit a lot by improving the headlines of my posts.

Copywriting is a hard to learn skill and does not come naturally to most people. However, if you already have this skill then it’s probably not necessary for you to buy Funnel Scripts unless you just want a faster way of doing it.

If copywriting is something that gives you a headache, it’s a task that takes you hours without really knowing how effective it’s going to be or if you outsource it but pay a hefty price for it then Funnel Scripts will be a big benefit to you.

What I Like About Funnel Scripts

When you first buy Funnel Scripts and get inside the member’s area you will notice there is a huge amount of stuff in there for you to dive into.

There are several features I really like, but some of my favorites are the following:

Large Number of Scripts Available

Funnel Scripts is not just a headline generator; it’s not only used for writing ad copy; it can be used for much more than just creating your email sequences.

It is a very powerful program which, gives you the ability to create copy for any kind of purpose you could imagine.

Funnel Scripts Produces Good Quality Copy

When I first heard about Funnel Scripts, I must admit I was a little skeptical as to how good the copy it produces might be.

Many years ago I purchased a headline and sales page generator, but it was mediocre at best. However, that was around 2007 and fortunately, software has come a very long way since then.

I was more than pleasantly surprised to see that the quality of the copy produced by Funnel Scripts not only reads well, but it also keeps to the structure of professionally written copy that creates engagement.

You Can Create Copy Very Quickly

There are no two ways about it, Funnel Scripts is fast.

Compared to writing copy yourself or even outsourcing it to a professional and waiting for your copy to come back, Funnel Scripts can bash out your copy in minutes.

When you use one of the script generators, it will ask you to fill in some boxes with data about your product and target audience. Depending on the script you’re using this can take around 10-20 minutes.

Then, all you do is hit the build button and wham! Your copy is generated.

The copywriting script generators will produce a few different variations for you to choose from, all of which are fully editable by you if you need to.

Free Copywriting Training Included

If you’re using Funnel Scripts then you don’t need to learn copywriting yourself.

However, knowing a bit about the formulas of creating great copy and how it leads your audience to take the action you desire will help you to get even better results with the copy you generate.

I have always been interested in copywriting and the psychology behind it.

While I do now use Funnel Scripts myself, I am still interested in and fully intend to learn more about it to improve my skills in this area.

So I was pleased to see a number of training videos that are also in the member’s area if you do have the inclination to learn more about writing great copy.

Monthly Copywriting webinars

Creator, Jim Edwards, is really passionate and proactive about Funnel Scripts.

Since copywriting is a skill that is close to his heart and he wants his members to get the most out of using his product, he holds monthly training webinars that you can sign up for for free.

You can also watch the latest webinar replay in the member’s area if you can’t make it live.

monthly Funnel Script training webinars

Pimp My Funnel

If you want expert help with your sales copy, from Jim Edwards himself then you can apply to be featured in an episode of Funnel Scripts Tips, which are Jim’s copywriting tips webinars.

Since there’s so many users of the software it’s not guaranteed that you will get chosen. However, you can keep applying if you want to get his help directly. If you are chosen then it can make a huge difference to your business.

Extra Funnel Scripts Bonuses

When you buy Funnel Scripts you will also notice you get 4 extra bonuses in the member’s area. These bonuses are:

Bonus #1 – Inception Secrets

This is a training that marketer Russell Brunson gave to his inner circle a few years ago. He shows you how to be able to sell anything to anyone and make it seem like it’s their idea to buy from you. It will teach you how to plant the seeds of desire inside a person’s head so they will naturally want to buy your stuff.

Inception Secrets bonus

Bonus #2 – 5 Fast Funnels

Here they give you access to the 5 most popular and commonly used funnel that you’ll likely need to use online.

Funnel scripts bonuses 2

Bonus #3 – Copywriting Secrets Master Class

This is a course Jim created to help people get high-impact results from their sales copy without having to hire a copywriter. He also teaches you some simple tweaks that can make a huge difference to your conversions.

bonuses 3

Bonus #4- Live Monthly Training with Jim

Each month you can join Jim live on his monthly webinars to learn how to get the most out of Funnel Scripts and sell more stuff.

bonuses 4

What I Don’t Like About Funnel Scripts

Funnel Scripts Navigation Is a Bit Crowded

Since there’s so much inside the Funnel Scripts members area it can take you a while to get to grips with it.

Some of the features are hidden within other tabs, which can take you some time to find where everything is when you first use it.

It’s Quite Expensive

The sale price of $797 might be quite steep for a lot of small businesses and solopreneurs to shell out at one time.

However, if creating effective sales copy is a big part of your business then it will save you a lot of money over time not having to pay a professional copywriter, whose fees are usually very high.


Funnel Scripts: What Scripts Are Available?

In this section, I’ll share with you all the different kinds of scripts you can create and show you screenshots of each section so you’ll know exactly what you get with Funnel Scripts.

Not only are there quite a few different categories of scripts you can generate, but each category also has several different types of scripts. This is good so you can drill down to create exactly the right kind of script you need for the right channel you are promoting through.

While most scripts work directly from the dashboard, others are available to you form the dashboard as downloadable wizards.

Some of the most common scripts people use include:

  • Email scripts
  • Ad scripts
  • Headline scripts
  • Bullet scripts
  • Sales letter scripts
  • Video sales letter (VSL) scripts

Besides these, Funnel Scripts also has a ton more. Check out the full list of available scripts below.

Funnel scripts list of available scripts
moe scripts available
continued list of scripts
The final list of available scripts

Funnel Scripts Pricing

Funnel Scripts used to be a yearly subscription at $497 per year.

However, in 2019 the Funnel Scripts pricing changed to $797 for lifetime access.

While this is a fairly high price to pay initially, if you will need to write good sales copy in your business on an ongoing basis then this is a better deal than the original price of Funnel Scripts.

Basically, you need to consider how important it is to you and your business to write good copy before you buy Funnel Scripts.

For example, if you need to regularly write emails to your list, headlines for your blog posts, ads, and landing pages or if you’re regularly creating ads and need them to always perform well then it may be worth it to you to invest in the Funnel Scripts lifetime deal.

Whether you should buy Funnel Scripts or not will depend on several factors. You need to weigh up the following:

  • How often you will need to create copy
  • How much money would it cost you to outsource it to a professional copywriter
  • How much time would it cost you if you decide to learn copywriting yourself
  • How much might it cost you in both time and money to do it yourself through trial and error

Funnel Scripts Free Trial

When people hear about this software they often ask, is there a Funnel scripts free trial?

The answer is, Yes.

However, while there are a large number of scripts you can create with Funnel Scripts to make copy for all kinds of reasons, there is only the Funnel Scripts free headline generator that can be used on the free trial.

If, while you’re reading this Funnel Scripts review, you’re interested in taking this sales copy generator for a test-drive then you can try the Funnel Scripts headline generator for free here.

Funnel Scripts free headline generator

Personally, I would like to see a free trial of other scripts besides only the headline script. For example, I think it would be really helpful to also include an ad script and a bullet script trial so people can get a clearer picture of what Funnel Scripts can actually do before they purchase.

However, the headline generator script is a good tool and gives a reasonable insight into the Funnel Scripts software. Just be aware that the tool can do so much more than just create fancy headlines.

Funnel Scripts Webinar

Jim Edwards and Funnel Scripts co-founder, Russell Brunson created an hour-long copywriting webinar that teaches some important fundamentals of copywriting that marketers and entrepreneurs need to understand.

While, of course, this webinar does also promote the Funnel Scripts product, they show you everything the software can do, what you get when you invest and how to get all your copy from sales letters, webinar scripts, ads, and even email sequences written in under 10 minutes.

If you’re not interested to buy Funnel Scripts but you do want to learn more about copywriting then I still recommend you watch this webinar.

You can watch the Funnel Scripts webinar here.

the Funnel Scripts webinar wwith Jim Edwards and Russell Brunson

Where Can You Buy Funnel Scripts?

The owners of Funnel Scripts would prefer you to first watch their free Funnel Scripts webinar and then move through their sales funnel. This way they can hook you in and sell you more stuff.

However, if you just want to buy Funnel Scripts without having to go through the sales funnel then here’s the back door where you can buy Funnel Scripts directly.

Funnel Scripts Pros and Cons

Like any product you buy, there will always be pros and cons. Here are the pros and cons of Funnel Scripts:

Funnel Scripts Pros

  • Instant access once you purchase
  • Easy to use
  • Instruction videos for each script
  • Many different script types for all kinds of marketing needs
  • Easy to use script generators
  • Data input fields allow you to customize scripts with your personality and to fit your audience
  • Multiple versions of each script generated to give you choice
  • Scripts can easily be edited
  • Example scripts included
  • Additional downloadable wizards for more complex script creation
  • Lots of training videos
  • Monthly webinars
  • Additional bonuses included

Funnel Scripts Cons

  • Some scripts take time to enter all your data into the input fields
  • Sometimes the script can be a bit generic – fortunately you can customize and edit the scripts as needed
  • It can take a while to get your head around all the different available features
  • Initial price can be high for some small business owners and solopreneurs (fortunately, this has been improved slightly since Funnel Scripts has now been made a one-time purchase)

Funnel Scripts: My Final Thoughts

When you buy Funnel Scripts you certainly get a lot for your money. There are a ton of scripts available inside the members area, and you also get access to a few downloadable wizards for more advanced scripts.

Russell and Jim have included scripts for all kinds of copy you might need to create.

While the initial price tag of $797 can be expensive for a lot of entrepreneurs, if you’re going to be using it regularly then, in my opinion, it is worth the investment as it can save you both time and money moving forward.

So now, the question is, do you and your business need it..? Only you can answer that question.

If you’ve not already tried the free headline generator, why not try it out to see what it can do.

If you want to have a more detailed look at the product that goes beyond this Funnel Scripts review, and see it live in action then I highly recommend you join the free copywriting webinar with Jim and Russell.


Want A Funnel Script Alternative?

If you’d like to see what other copywriting software options are available on the market then check out my article on the 3 best Funnel Scripts alternatives.

If you want to read more marketing software reviews that can help you to grow your business then you can find them by visiting my homepage here.

Copywriting Secrets Book Review by Jim Edwards

The Copywriting Secrets book

The Copywriting Secrets Book is now here, but is it any good and do you really need it?

If you’ve been trying to sell your product or service online but are not having much luck then one of the most likely things that are letting you down is your sales copy.

Being able to write copy that converts is a million-dollar skill that takes years to learn.

Fortunately for you and me, we don’t need to be master copywriters to make a full-time income online…

All you need to do is to be good at the fundamentals and understand the psychology behind selling to get people to buy your stuff.

Now, you can learn this and more from a master copywriter, Jim Edwards’ new copywriting book.

And there’s even more great news… You can get a free copy for a limited time. You just need to cover the shipping.

Here’s a closer look at what you’ll learn from this book.

The Copywriting Secrets Book – What’s Inside?

Well, the title is a bit of a giveaway – the book is about the secret understandings and strategies the master copywriters use to sell more stuff.

The book contains 31 different secrets broken down by chapter. In each chapter, Jim goes into detail and explains the secrets in an easy to understand way.

What I particularly like about Jim’s approach is he also teaches in a way that you can actually take action immediately on what you are learning and put it into practice.

Who Is Jim Edwards?

If you’re part of the ClickFunnels community then no doubt, you will already have heard of Jim from his super-helpful copywriting and online marketing video tips he shares.

If you want some free copywriting training from Jim then you can register for his free webinar here.

If you don’t already know him then here’s some background on the guy.

In his early career, Jim Edwards worked in sales for a finance company and was often responsible for creating their sales copy. Jim found he had a knack for it and spent a considerable amount of time learning all he could about copywriting to perfect his craft.

Around 2000 he decided to work for himself online. Since that time, Jim has had tremendous success both with affiliate marketing and creating his own products.

Jim is also the creator of several successful software products.

Probably the most well-known software product by Jim is the auto-generating sales copy software, Funnel Scripts.

Jim partnered with another super-successful marketer, Russell Brunson, the owner of ClickFunnels, and brought this product to the online marketing community.

Copywriting Secrets – The Key Points

If you’re wondering if this book is too advanced or too simple for you, depending on your current level, then here’s some more info on Copywriting Secrets for beginners and experienced marketers.

Copywriting Secrets For Beginners

If you’re a newbie to the world of online marketing or copywriting then this book will give you a solid foundation in the art and science of copywriting.

When I first got my copy of the book I thought it was gonna be pretty basic since Jim is giving it away for free. However, I was very surprised at the detail Jim goes into.

In my opinion, this is a great book for both beginners and experienced copywriters. If you’re a complete newbie to selling online then this book will certainly get you moving in the right direction.

Copywriting Secrets For Experienced Marketers

By the time I read Jim’s book I was already a seasoned marketer with around seven years experience. Several of my businesses require me to write sales copy and email copy, which I have mostly learned myself.

While I am by no means a master copywriter, not even close, but I’m quite okay at it and my copy does bring me results.

Reading Jim’s book gave me a deeper perspective on writing sales copy and I also learned several things that I did not know before.

If you’re an experienced marketer with some copywriting experience then it’s highly likely that you will also learn a few new things from Jim’s book too.

The Copywriting Secrets Funnel

The Copywriting Secrets book by Jim Edwards is currently free, but we don’t know for how long. If you are thinking about getting a copy then I highly recommend you grab one now before he starts charging for it. You can get your copy here.

When you get your copy of the book you will be offered 3 upsells in the funnel.

  • Copywriting Secrets Audio Book – $27
  • Sales Story Secrets – $97
  • Funnel Scripts – $697

While you can also buy Funnel Scripts directly, it’s worth bearing in mind that the other two products are only offered in this funnel.

If you want to get one of them and you don’t take up the offer then you will not be able to go back later to order them.

The only way you could have another chance to get them is to get another copy of the book and go through the funnel again.

If you want to learn more about this copywriting software product then you can read my Funnel Scripts review here.

The Copywriting Secrets book funnel

Do I Need The Copywriting Secrets AudioBook?

If you’re a slow reader, you’ve already got several books on the go and don’t have the time to start reading a new one or if you just don’t like reading then spending $27 on the audiobook will be a wise investment for you.

Personally, I love listening to business audiobooks while I’m driving or going through my morning routine. This has probably saved me hundreds of hours over the years.

Is There a Copywriting Secrets PDF Download?

No, there is no PDF download of the Copywriting Secrets book. If you want to read it then you will need to order the paperback version and wait for it to arrive in the post.

Copywriting Secrets Price

Copywriting Secrets retails for $19.95, but as I mentioned before, at the moment the book is free, but likely only for a limited time. If you are thinking of getting a copy then I highly recommend you get it now while this offer is still available.

When you order the book, you will get a free copy, but you will need to cover the shipping cost.

Final Thoughts

So, do I think it’s worth spending a few bucks on shipping to get a copy of this book? Yes, definitely.

If you’re short on time to read it then I also highly recommend investing the $27 to get the audio version.

Personally, I didn’t get the audio version of this book, but I wish I had done so. I’m currently reading it for the second time and this book is definitely the kind of material you’re gonna want to refer back to again and again.


Looking For More Copywriting Resources?

If you want to really dive into copywriting then I recommend you check out my recommendations for the best copywriting books for beginners here.

If you want to read more product reviews the I have written several otherers that can help you build your business online. They can be found over on my Entrepreneur Nut homepage.

3 Best Funnel Scripts Alternatives – Write Killer Copy Without Experience

Funnel Scripts alternative - a man writing on paper

When you’re trying to sell anything online, you need to get your product to convert well in order to make consistent sales and see a good ROI on your investment.

That’s where copywriting comes in.

Good copywriting can literally 10X your sales, if you get it right.

However, it’s a hard skill to master and can take a very long time to get good at. That’s why it can be so expensive to hire a professional copywriter to do it for you.

Fortunately, there are some other alternatives in the way of copywriting software programs.

One of the most popular copywriting software programs is Funnel Scripts by Jim Edwards and Russel Brunson. You may have already come across it if you are in the ClickFunnels community. You may have even used the Funnel Scripts free headline generator.

Funnel Scripts is a great piece of software, I use it myself. However, some people think that the Funnel Scripts price tag is a little high, which is the main reason they look for Funnel Scripts alternatives.

So, if you’re not sure if you should buy Funnel Scripts, here in this article, we’re going to take a look at the 3 best alternative options you can choose to get your copywriting done.


The Top 3 Funnel Scripts Alternatives For Great Copy

So, without further ado, here are what we believe are the 3 best choices if you don’t want to use Funnel Scripts for whatever reason.

ScriptDoll

Script Doll copywriting software

The first Funnel Scripts alternative is Scriptdoll.

Scriptdoll is a copywriting software that works based on the profile information of your target audience. It can create various types of sales letters and even email sequences automatically.

ScriptDoll comes with a library of templates for different campaigns that are also updated monthly.

Similarly to Funnel Scripts, this piece of software also aims to stop you from having to hire a copywriter. It does this by not only through helping you with things like word choice, but also by picking the pain points and getting the psychological sales message right.

It costs $99 per month but also has a trial option for $1.

What ScriptDoll Can Do

Here are some of the things that ScriptDoll does extremely well:

  • Create attention-grabbing Video sales letters
  • Create long-form sales letters
  • Create full email marketing campaigns

ScriptDoll Vs Funnel Scripts

The main difference between both of them is that Funnel Scripts has more options and extra scripts that you can create.

For example, you can also create short-form sales letters or copy for a particular type of funnel. Besides this, with Funnel Scripts, you can even go deeper and create copy for a specific part of a sales funnel, such as your OTO page or your order bump.

In general, Funnel Scripts is tailored a little towards ClickFunnels users. This means if you are using ClickFunnels, it would make sense to go for Funnel Scripts as it will feel more suited. Having said that, you don’t need to be a ClickFunnels customer to get loads out of FS.

Other than that ScriptDoll is a pretty nice software and I also like the scripts that they generate. They look professional and you’ll usually only need to do minimal editing. Of course, you are always going to have to make minimal edits, but that’s to be expected with anything that is AI-generated.

Sometimes with software like this, you get scripts that don’t make sense, but ScriptDoll offers all the main kinds of scripts that you will want to use, except for ad copy.

ScriptDoll also offers a $1 trial, so you can test it out first to see whether you like it.

Check Out ScriptDolls Trial!

Automatic Script

Automatic Script copy generator

Automatic Script is also another great Funnel Scripts alternative. The promise of both products is pretty much the same. It’s that you’ll never have to write the copy of your sales letters, VSL Scripts, Webinar slides, or Ad copy yourself, and you won’t need to spend thousands hiring a professional.

Interestingly, Automatic Script also includes ad copy scripts, which isn’t the case with ScriptDoll.

In my opinion, Automatic Scripts is more directly comparable to Funnel Scripts because you also get templates for specific parts of your funnel such as your CTA’s, opt-in pages, and more.

Again, this is pretty useful as it means that you can hone in much more closely on your copywriting for higher conversion potential.

Automatic Script also has affordable pricing plans, one being $39 per month and the other $69 monthly. The difference between the two plans is how many scripts per month you get of each type.

What ScriptDoll Can Do

ScriptDoll can create copy for:

  • Sales Letters
  • Email Sequences
  • Single Emails
  • Facebook Ads
  • Facebook CTA’s
  • Google Ads
  • Headlines
  • Info products
  • Opt-in pages
  • Order bumps
  • Phone Scripts
  • CTA’s
  • Testimonials
  • Upsells
  • Video Scripts
  • Webinar Outline
  • Webinar Promotion

AutomaticScripts Vs Funnel Scripts

Other than Funnel Scripts being tailored towards ClickFunnels, there are a few other differences as well.

The main one being that, AutomaticScripts has more options such as for Facebook ads and even Testimonials.

One big difference is that AutomaticScripts is priced on a monthly subscription model vs Funnel Scripts’ one-time payment of $797 for lifetime access.

Another difference between the two pieces of copywriting software is that AutomaticScripts’ dashboard is a little less overwhelming and easier to use.

Other than those few differences, the offering of these two SaaS solutions is very similar. Both pieces of software will help you generate high-converting copy easily and quickly.

ScriptEngage

Script Engage copy software

Last but not least, we also have ScriptEngage, which is another great Funnel Scripts alternative.

Similar to AutomaticScripts, ScriptEngage also has an affordable payment plan starting at just $39 per month or $297 per year.

Something unique about ScriptEngage is that it creates copy based on the niche, which is pretty niche. This may also help to increase your conversions further by incorporating wording and jargon that is common to the niche. This is, of course, if ScriptEngage also covers the niche you’re in, so it’s a good idea to check that before signing up.

ScriptEngage only covers 12 niches at the moment, which is quite limited. If you’re in a less popular niche then you may want to consider one of the other options in this article. Other than that, it has a great number of script options and even monthly training webinars, similar to Funnel Scripts.

What ScriptEngage Can Do

ScriptEngage can create scripts for your:

  • Lead gen copy
  • Product sales pages
  • Upsell pages
  • Downsell pages
  • Order form bumps
  • VSL scripts
  • Email newsletters
  • Thank you pages
  • Download pages
  • Ad copy
  • Order-form pages

Script Engage Vs Funnel Scripts

Script Engage is another good alternative to Funnel Scripts, the main difference here is in the pricing. ScriptEngage comes at a monthly cost of $39 per month, while Funnel Scripts come at the $797 one time price for unlimited access.

They both come with great scripts for all parts of your funnel as I listed above, so both these programs are fairly comprehensive.

One thing that Script Engage has which Funnel Scripts doesn’t is the ability to produce copy for lead gen campaigns. This could be for LinkedIn, outreach emails, or any other type of lead gen, which is a useful feature if lead generation is your business model.

I think that the only reason that Funnel Scripts doesn’t also have this feature is that Jim Edwards the copywriter and the guy behind FS does not operate a lead-gen model in his business. He mostly writes copy for physical and digital products, and also services. You can find out more about Jim Edwards’s copywriting here.

Other than that, the only significant difference is that Script Engage also works based on niches. This means it may give you better results if ScriptEngage covers the niche that you’re working in as the copy can be tailored towards your specific audience.

One important thing to bear in mind when comparing Script Engage vs Funnel Scripts is, if your niche isn’t available, it probably wouldn’t be suited. It’s also a little easier to use than Funnel Scripts, as the dashboard isn’t quite as overwhelming.

If you would like to check out Script Engage yourself you can do so with the link below.

Final Thoughts

That’s it! I hope you have enjoyed our list of 3 best Funnel Scripts alternatives.

If you’re unsure which one to pick, you can always try ScriptDoll first as it offers a trial for just $1.

Additionally, I would recommend going with the solution that has the options you need, and at the best price. For example, if you need lead gen scripts go for ScriptEngage. If you need scripts tailored specifically to some ClickFunnels products like the OFA Challenge then go for Funnel Scripts.

All these solutions are actually pretty good, which is why they are on this list. You can’t really go wrong with any of them, in my opinion.


Best Copywriting Books For Beginners

Writing blog posts that are both engaging for readers, loved by the search engines, and have the ability to convert the reader into a customer is not an easy thing to do.

It takes a lot of practice to get good at.

Fortunately, it is a skill that we can all learn to get better at with the right help.

Here in this article, I’ve selected 5 copywriting books that are great for bloggers to improve their copywriting skills.

5 Of The Best Copywriting Books For Beginners and Bloggers

I started making this list of copywriting books for beginners, however, several of them are actually great resources for bloggers who want to improve their copy skills.

This post is a work in process so I recommend you to bookmark this page and check back from time to time to see the updates as I find more books to add to the list.

Content Marketing For Traffic And Sales – by Daniel Daines-Hutt

Content Marketing For Traffic Ans Sales book

Just like the title says, Content Marketing For Traffic and Sales not only teaches you how to generate more traffic with your content, it also teaches you the psychological principles that move people to take action and result in more sales for you.

When pro copywriters write ads, they often convert like crazy. However, when you turn those ads off, the sales dry up. In this book, Daniel cleverly teaches you how to use these same principles the master copywriters use to make it rain, and apply it to your blog and email content.

Being able to create content that attracts and moves people is not an easy thing to do. However, there is a science behind it that you can learn.

In this book, Daniel walks you through the exact same content marketing strategy that he uses in his business. You will learn the 3 part method to writing content that highly appeals to your audience, put your sales on autopilot and ands scale it up with traffic.

Daniel also claims that by following his method you won’t need to write as much content. The reason is because content written with this method often goes viral and gets shared like crazy on the internet. When this happens, the traffic and sales keep coming, and Google gives you more kudos as a result of the engagement you’re getting.

In my opinion, this book is a must-have for all content marketers and affiliate SEO’s.

You can get a copy of Content Marketing For Traffic And Sales here.

The Ultimate Sales Letter – by Dan Kennedy

The Ultimate Sales Letter by Dan Kennedy

Dan Kennedy is one of the most respected copywriters of our time. With well over 10 books under his belt on copywriting, marketing, and productivity, Dan’s books are a go-to resource for many entrepreneurs across the world.

In The Ultimate Sales Letter, Dan goes into detail dissecting sales letters to teach you why most sales letters don’t convert. But more importantly, he explains exactly why some get huge results.

Copywriting is both a science and an art that works on psychological principles to get people to take action. This book will help deepen your understanding of human psychology in a way that you can apply it to your own content and sales material.

This book has a wide appeal because the methods taught can be applied to any type of business. Although the methods are advanced, they are presented in a way that even people who are new to copywriting will be able to understand and apply.

If you need to write sales letters as part of your business model then this book is a must have.

This book is also worth reading for bloggers too, since you will pick up a lot of useful tips that you can apply to your content writing. Besides this, the book also includes some great headline formulas that may work for you.

You can get a copy of The Ultimate Sales Letter here.

Copywriting Secrets – by Jim Edwards

Copywriting Secrets book

In my opinion, this book is great for new and intermediate marketers and copywriters. It is well-written and annotated well with helpful and fun pictures.

In this book, Jim covers 31 different “copywriting secrets” that can be applied to all kinds of copy you may need to create. From blog content to sales letters, video sales letters, ad copy, and email newsletters, Jim’s book is a well-rounded resource for the modern-day marketer.

Jim breaks down each of the 31 techniques into easy to read chapters. He hones in on exactly what you need to know to apply the techniques to your own business and start getting results.

If you’re a blogger then there’s a lot in here that will apply to you. From how to write captivating headlines, to structuring content, to getting people to take action.

I personally enjoyed this book a lot so I wrote a more detailed review on Jim Edwards Copywriting Secrets here.

If this book appeals to you too, then you can get Copywriting Secrets here.

Making Your Website Work: 100 Copy & Design Tweaks for Smart Business Owners – by Gill Andrews

Making Your Website Work book

I’m sure you, like me, have come across a lot of websites that just look terrible. Well, there are also websites that look great, but they just don’t convert very well. Unfortunately, if the design is getting in the way of your copy, then it can destroy your sales.

This book is a bit different from the others in this article in that it doesn’t teach you about the copywriting formulas to apply to your content.

Instead, it teaches you how to spot errors in your copy and quickly fix them, and how to come across more trustworthy to your audience without using testimonials.

Besides this, the book also teaches you practical tips you can apply to your website to improve the layout and overall usability that can lead to more sales. This part is actually really important. For example, knowing exactly where you need to place the your call-to-action buttons can increase your click-through-rate considerably.

If you’re currently at the stage where you manage your website yourself then this book can be especially helpful for you. It will help you to craft a better message, and at the same time help you to recognise if the design of your website is getting in the way of your message.

You can find out more or get a copy of Making Your Website Work here.

Wired For Story – by Lisa Cron

Wired For Story book by Lisa Cron

Have you ever read a piece of content that, for some mysterious reason, just seemed to have you captivated?

You weren’t quite sure why, but you just found yourself becoming totally absorbed in what the author was saying.

Wired For Story by Lisa Cron teaches you the science behind cognitive storytelling and gives you the power to craft stories that ignite the reader’s interest, and spark their fascination.

Through the clever use of story, you can learn how to hook your readers attention, and skilfully lead them all the way to your offer, and in a way that’s enjoyable and seems natural to the reader.

Sound too good to be true?

Fortunately, storytelling is a skill that can be learned.

According to Lisa, one of the most important skills for successful storytelling is the ability to be able to arouse the brain’s natural and hardwired desire to find out what is going to happen next.

This is exactly what Wired For Story aims at teaching you. Using this still in your blog content and sales copy can ignite your sales and help you take your business to the next level.

You can get a copy of Wired For Story here.

Copywriting Books – My Final Thoughts

There is an absolute ton of copywriting resources out there, so much so that it’s hard not to get overwhelmed. That’s why I wanted to put together a more concise list of what I think are some of the best copywriting books for beginners.

If you’re lazy like me, and you don’t want to spend your life learning how to be a professional copywriter then you can also use copywriting software like Funnel Scripts to write your copy.

You don’t just have to stick with Funnel Scripts though, you can also use one of these alternatives here too.

All in all, copywriting is definitely a skill worth learning, so I recommend picking up one or two of these books and continue learning while you grow your business.


Entrepreneur Nut