If you’re looking to start a business online, or you want to scale an existing business with sales funnels, then you may have come across the One Funnel Away Challenge.
The One Funnel Away Challenge has created a lot of buzz online recently. This is because some people have shared some amazing results they have gotten by following the One Funnel Away Challenge course.
However, not everyone has success when they go through this 30 Days Challenge.
So, why is that..?
Here in my One Funnel Away Challenge review, I will share with you the pros and cons of this 30-day marketing training program, and exactly why it works for some and not others.
Although I do honestly think it’s a great course, it is not for everyone. So please do read this entire article before you sign up.
I also recommend you check out the One Funnel Away Challenge FAQs at the bottom of this article.
Let’s get to it!
The One Funnel Away Challenge is an excellent online marketing training course for product owners and creators to get your first (or next) product, business, and sales funnel launched quickly. You don't need to already have a product ready to sell to take part in the OFA Challenge. You will also learn how to choose a niche and create products quickly during the Challenge. You will also learn how to build your sales funnel, how to drive floods of traffic, and make sales.
If you don't complete the Challenge in the 30 days, it's not a problem. You can continue with the rest of the training afterward at your own pace.
- The course is delivered via video training over 30 days
- Allow 1-2 hrs per day to watch the training and complete tasks
- 4-5 catch-up days in case life happens to you during the Challenge
- Includes numerous bonuses such as the 30 Days Book, OFA Challenge workbook, MP3 with audio training, Lifetime access to the 30 Days Summit
- Price: One-time payment of $100
Affiliates beware: This is NOT a good course for affiliate marketers who are not looking to create their own products. However, if you are an affiliate marketer and you also want to start creating your own products to sell, then the OFA Challenge will be a good fit for you.
One Funnel Away Challenge Pros and Cons
Here are the One Funnel Away Challenge pros and cons that you need to know about before you decide to register for this digital marketing course:
- Low entry cost to take the Challenge
- Lots of great bonuses that are worth more than the price you pay
- Training from 3 highly successful and respected marketers
- Clear direction so you know exactly what to do next
- Lifetime access to the 30 Days Summit videos
- Excellent step-by-step instructions with examples
- Additional daily coaching videos with Stephen
- Potential to launch an online business within 30 days, or soon after
- Access to the private member's Facebook group
- Quite a lot to get done in 30 days
- Not good for affiliate marketers
What Is The One Funnel Away Challenge?
The One Funnel Away Challenge is a 30-day, step-by-step training program to help you to build a sales funnel and launch a successful business online.
In this online marketing and funnel training course, the coaches give you detailed instructions from start to finish along with ready-made sales funnel templates to help you get set up as quickly as possible.
The One Funnel Away training focuses on these main areas:
- How to find a niche where you will be able to make money in
- How to quickly create your own products
- How to craft an irresistible offer
- How to build a sales funnel that converts visitors into buyers
- How to establish and build your brand
- How to get traffic to your funnel and start making money
You will need to follow along with the training and complete the missions each day so you don’t fall behind.
You can’t skip ahead as each mission will automatically unlock on a daily basis.
Personally, I like this approach as it has proven to work in getting more people to take action and get the tasks done. This makes it far more likely for a person to have success with the One Funnel Away Challenge.
If you don’t have, or you don’t want to create your own products, then you could use the ClickFunnels One Funnel Away Challenge for affiliate marketing and promote other people’s products as an affiliate.
However, the One Funnel Away Challenge is better suited to people who want to promote their own products and services.
So, if you want to build an affiliate marketing business, then the 15-Day Online Business Builder Challenge by Legendary Marketer will be better suited for you.
And if you can’t wait 15 days to launch your new business, then check out the 3 Day Challenge by super affiliate, Jonathan Montoya.
What You Get When You Sign Up For The OFA Challenge
When you sign up for the One Funnel Away Challenge you actually get a lot for your money.
When you buy the ClickFunnels One Funnel Away Challenge, you get the following:
- 30 Day Training Program With Russell Brunson and The Coaches
- 30Days.com Summit Interviews
- OFA Challenge Kit
What’s In The One Funnel Away Challenge Kit?
The One Funnel Away Challenge Kit is a box about the size of a large shoebox that will get shipped to your house.
Inside the box you get the following:
The OFA Workbook
The OFA Challenge workbook is for you to use during each day of the Challenge.
It contains the mission briefs and activity sections for you to fill out each day as you build your sales funnel.
The 30Days.com Hardcover Book
The 30Days.com book is a large 541-page hardcopy book. It contains the exact strategies the top 30 two Comma Club members have used to earn over $1M from a single funnel they built using ClickFunnels.
The One Funnel Away Challenge MP3 player contains the recordings of each of the mission training over the 30 days.
The MP3 player is great if you need to refresh on the training. You can listen while you’re out shopping, working out, or doing your daily chores.
What Are The 30Days.com Summit Interviews?
When you join the One Funnel Away Challenge, you will get access to your member’s area, regardless of whether you have signed up early and the Challenge has not yet started.
Inside, you will see the 30Days.com Summit Interviews, which are interviews with 30 highly successful ClickFunnles entrepreneurs. These people have all made at least $1,000,000 through using a ClickFunnels sales funnel.
Each interviewee shares the strategies they would use if they had to do it all over again from scratch.
The premise of the book is; if you lost all your money, your reputation, your client base, and your traffic sources, what would you do to earn everything back in 30 days?
During each interview, the entrepreneurs share the exact strategy they would use and show you the blueprint for the sales funnel they would set up to make it happen.
That’s pretty awesome!
One Funnel Away Challenge Pricing?
So, how much does the One Funnel Away Challenge cost?
Right now, you can sign up for the One Funnel Away Challenge for just $100. This is a one-time payment.
Personally, having taken the training myself, in my opinion this is a crazy low price for the amount of value you get.
For example, I know people who have paid the $100 just because they wanted the 30Days.com book alone. There are other people who have joined just to get the summit interviews.
Having been through the training myself, I would say the core training of the One Funnel Away Challenge alone is worth 10X the $100 you pay.
It really is a no-brainer if you’re serious about building a successful business online and you’re on a budget.
When Are The Next OFA Challenge Start Dates?
The One Funnel Away Challenge is not open to join at any time, but they do run it fairly frequently at the moment.
However, there has been talk that ClickFunnels may not continue to run the Challenge in the future.
So, if you’re interested in doing the Challenge then I highly recommend you register for the next event now.
You can check the next One Funnel Away Challenge start dates here:
What You Will Learn When You Take The Challenge
When you enroll for the One Funnel Away Challenge, besides having access to the summit interviews and the 30Days.com book, you will learn how to build a business from start to launch in a 30 day period.
The One Funnel Away Challenge cuts out all the crap that you just don’t need to know.
It gets straight to the point to get your funnel up and running and focuses on the core things to do to launch your sales funnel.
The coaching is broken down into different modules over 5 weeks. Here’s what you’ll learn during each week.
This preliminary module will be unlocked straight away, regardless if you sign up for the Challenge early and it hasn’t started yet.
This module is focused on getting the right entrepreneur mindset in order to have success online.
While this module is definitely worth taking, I must warn you, it is also a bit of a pitch-fest for their height-ticket course, Funnel Builder Secrets.
While Funnel Builder Secrets is a great training package (I also bought it myself), you do not need it to achieve success with the One Funnel Away Challenge.
If, however, you do decide to upgrade and buy the Funnel builder Secrets package, you will get very detailed marketing training for building and launching your own products.
If you want to know more about the Funnel Builder Secrets program then you can see the info and pricing here.
Now, when you first sign up for the One Funnel Away Challenge, all of the summit interviews will also be unlocked.
So it’s well worth it to sign up for the Challenge early so you can have time to go through some of those interviews before the core modules start.
If you join the One Funnel Away Challenge and don’t have time to watch the summit videos before then that’s no problem.
You can also watch these any time you want after the 30-day Challenge since you’ll have lifetime access to the videos.
During the first week of coaching, Russell, Steve, and Julie first train you on how to choose a great niche that you will be able to make money in.
Then, Russell explains how you can spy on your competitor’s sales funnels and discover exactly what they’re doing to have success, what kind of products they are promoting, how they’re putting their offers together, and how they’re getting their traffic.
Russell explains how you can create your products very quickly while Julie shows you over her shoulder, exactly how to do the steps.
You will learn how to get your logo and eCovers done to make your products look really professional.
In week 2 you’ll learn all about creating on different platforms such as YouTube, Facebook, Instagram, podcasts, and blogging.
Russell will teach you how to craft the backstory behind your brand, and how to come up with compelling hooks that will captivate people and get them to want to buy from you.
He’ll then show you how to put it all together in a way that people will find highly engaging.
Week 3 is when you start to create your sales funnel.
Russell starts off by explaining the core funnel strategy so you understand how it all works.
Fortunately, you don’t have to build your sales funnel from scratch.
Russell gives you a massive shortcut by giving you 5 different sales funnel templates that are already set up for the training. All you need to do is pick the one you want to use and customize it as they show you.
Over the week, you’ll be setting up the squeeze page, the sales page, the OTO page (one-time offer), and the member’s area.
You’ll also be plugging in all the pieces of the product you made in the previous weeks.
In the final week of the training, you’ll be learning about the three different types of traffic. you’ll learn how to flood your funnel with highly targeted potential buyers.
This is the week when you can actually start to make money with your sales funnel.
While a number of people have made sales with their funnel even before the 30 day Challenge has finished, most people take a little longer before they generate sales.
For most, they then need to continue to drive traffic and build their audience over the following weeks and months or make a few tweaks to their sales funnel and offer.
Who Are The OFA Challenge Coaches?
Now let’s meet the One Funnel Away Challenge coaches. You’ll have sessions with 3 top-level online marketers, each with a unique skill set.
Russell Brunson is the co-founder of ClickFunnels and is regarded by many as one of the most successful online entrepreneurs of our time.
He’s a master of marketing strategy, sales, conversions, and traffic.
Each day begins with training from Russell on the daily mission. He will give you a high-level overview you need to complete each step of the training.
He’ll help you put all the pieces of the puzzle together so you can see how everything works. Then, it’s Julie’s job to give you the nuts and bolts of coaching on how to actually fit all the pieces together.
Julie Stoian is a key figure in ClickFunnels and is the Vice-President of Marketing for ClickFunnels. She’s a successful entrepreneur in her own right and a member of the famous two Comma Club.
In her training videos, Julie will show you the “how-to’s” of Russell’s training. She will show you over her shoulder, how to complete the assignments for each day in a step-by-step process.
Stephen Larsen, another two Comma Club member, is also a key figure in the ClickFunnels company.
When he first joined the company he sat next to Russell for 2 years. He learned everything there is to know about funnel building and online marketing business directly from the master himself.
In the Challenge, you will have daily coaching calls with Stephen to give you deeper insight into the day’s lessons and motivate you to stay on track.
He’s kind of a crazy guy, fun and full of energy.
The One Funnel Away Challenge was my first introduction to Stephen and at first, I thought, “who is this crazy guy..?!” But when he shares his insights, man, I was really surprised at the depth of knowledge and understanding this guy has.
Some of the things he shares are very profound. I had several light bulb moments listening to Stephen.
Who Is The Challenge For?
I’m gonna warn you now, that the One Funnel Away Challenge is NOT for everyone.
If you want to build an online business around any of the following models then the One Funnel Away Challenge is for you:
- Creating your own digital products
- Selling physical products
- Selling services such as coaching and consulting
- Promoting other people’s products as an affiliate AND also selling your own products
You also need to be prepared to put in the time and effort to do the work and not expect to be a millionaire overnight.
Who The OFA Challenge Is NOT For
If you’re looking for a push-button system that requires little or no effort on your part (they don’t exist by the way) then do not join the One Funnel Away Challenge.
It’s not for you.
If you are expecting to build a successful business without investing time and money into your business and your own education then it is not for you.
If you think the coaches will do everything for you, then the Challenge is not for you.
Do I Have To Use ClickFunnels For The one Funnel Away Challenge?
Since the OFA Challenge is run by Clickfunnels, then they would hope that you will use their software.
However, you do not need to use ClickFunnels for the One Funnel Away Challenge. You can quite easily follow along with the training and use a different sales funnel builder.
If you want to go down this route, then I recommend you use the Systeme software because it is the most similar to ClickFunnels, and it also has a free lifetime plan.
The Systeme free lifetime plan is more than enough for you to complete the One Funnel Away Challenge and start making sales. However, as your business grows you will likely want to upgrade to one of their paid plans. Having said that, all the Systeme paid plans are a fraction of the cost of what you would otherwise pay to use the ClickFunnels software.
Advantages of Using ClickFunnels For The Challenge
If you choose to use ClickFunnels for the one Funnel Away Challenge, then you will benefit from the following:
- Complete the OFA Challenge more quickly
- Have access to Russell Brunson’s sales funnel templates, so all you will need to do is tweak them inside your own ClickFunnels account to make them your own
- You can easily follow Russell Brunson’s instructions to learn how to use ClickFunnels during the Challenge
The downside of using ClickFunnels for the One Funnel Away Challenge is that you’ll only get free access for 14 days. Then you’ll need to pay for it. And it’s expensive – starting at $97 per month.
Advantages of Using Systeme For The Challenge
If you want to use a different builder for your online sales funnels, or if the cost of ClickFunnels is a bit much for you, then I recommend using the Systeme software platform.
Here are the advantages of using Systeme over ClickFunnels:
- Systeme has a free-for-life plan
- Systeme is the most similar funnel building software to ClickFunnels
- It also includes a free email autoresponder, membership site builder, and a blogging platform, so this will further help you save money
- If you need to move onto a paid plan with Systeme, then it will cost you considerably less than what you would pay to use the ClickFunnels platform
The downside of using Systeme for the One Funnel Away Challenge is that you won’t be able to pull Russell Brunson’s funnel templates into your Systeme account.
To get around this, you will need to first take a screenshot of Russell’s funnel template from the training video.
Then, go to YouTube and search for a free video showing you how to build a sales funnel in Systeme. Then, follow along to this video to create your sales funnels, and look at the screenshot you took of Russell’s template so you can create a funnel that is very similar to his one.
If this is the first time building sales funnels, then this whole step might take you an extra hour or two, so budget your time accordingly.
So, if you have the time and you need to save money, then these extra steps you need to take by using Systeme may be worth it for you. If not, then use ClickFunnels. ClickFunnels is, after all, still probably the best tool for building a high-converting sales funnel that you can find.
Is The Challenge Really Doable In 30 Days?
When I first signed up for the Challenge I was under the impression that I’d need to spare about 1 hour a day, maybe 2hrs tops on some days.
But this wasn’t the case….
I can’t remember where I got that idea from, but it seemed that a lot of other people in the One Funnel Away Challenge Facebook group also thought the same thing.
The reality is different, though.
On most days, it will take you at least an hour just to watch the daily videos, including Stephen’s webinar coaching call.
You then gotta do the assignments.
There are some days when the activities won’t take you hardly any time at all. On other days, they may take you an hour or two to complete.
If you’re creating your own products then you will also need to spread out the time needed to do that over several weeks.
If you’ve got some money to pay people to do work for you (as Russell shows) then that’s great, you’ll get them done a lot quicker.
Alternatively, instead of spending money, you can spend your time doing all the work yourself.
When it comes to the weekends, it’s also important to realize that there will be additional activities on some of them, but not all.
There are also some weekends that Russell has reserved to give you a couple of extra catch-up days. This is in case you need extra time to watch videos and complete the assignments.
If you’re gonna do the Challenge then I highly recommend keeping your diary as clear as possible for those 30 days.
If you wanna give yourself the best chance you can to have success then it’s best to schedule weekends away or plans with friends and family for the next month.
So, is the One Funnel Away Challenge doable in 30 days? Yes, but you’ll need to focus and commit to it for the 30 day period.
If you’ve already got a business up and running and you already have products then you’ll already be halfway along.
If you’re creating a business from scratch then you’ll need more time to create or find assets to sell.
Why I Signed Up For The OFA Challenge
The Challenge can help you to build all kinds of businesses.
It doesn’t matter if you want to create your own digital products, sell other people’s stuff as an affiliate, generate leads for a traditional business like real estate, build an MLM, sell a service or operate a drop-ship model.
However, it seems that most people join to sell their own products.
For me, I didn’t have my own product at the time as my main business model is affiliate marketing.
I signed up because I was interested in expanding my marketing knowledge. I wanted to see if there were more effective strategies I could learn that would help me as an affiliate. I also wanted the OFA Challenge kit and bonuses and was very curious to see what the coaching was all about.
The cost of the Challenge is so low and I could see straight away that the bonuses alone are worth way more than the $100 they charge to take the Challenge.
What I Like About The Challenge
There are loads of great things about the Challenge. What I like best about it is the way it is structured really makes you focus and get stuff done.
So many people have an idea to get started right online. They are proactive for a few weeks or maybe a few months, but then they lose focus and give up.
It’s also very common that entrepreneurs to spend months and sometimes even years, trying to build their business but focusing on the wrong things that end up leading to dead ends.
Russell, Julie, and Stephen keep you focused every day on the exact things you need to do to give yourself the best chance of success.
What I Don’t Like About The Challenge
There’s really so much in the course that 30 days seems a bit rushed. Personally, I think it would be better to charge more for entry and spread the Challenge over 45 days.
While many people do complete the Challenge and have success on their first go, some people fall behind in the assignments or get distracted by other things. Because of this, I think extra time would be helpful for most people doing the Challenge.
On the flip side, since the One Funnel Away Challenge price is so low many people do it 2 or even 3 times to either complete the steps they didn’t get to or to launch a whole new business.
After all, if you needed to take the Challenge a second time to get everything completed and launched, is $100 really a large investment?
While $100 will, of course, mean different things to different people, it is not a lot of money to invest to launch a business.
One Funnel Away Challenge FAQ’s
Here are the most commonly asked questions about the One Funnel Away Challenge:
When Is The Next One Funnel Away Start Date?
The Challenge is not run all the time, however, it is fairly frequent at the moment. You can check the next start dates here.
What Are The One Funnel Away Challenge Bonuses?
The One Funnel Away Challenge bonuses are:
- The 30 Days Summit Interviews
- The 30Days.Com Book
- Challenge Recordings On MP3
- One Funnel Away Challenge Workbook
Is There a Money-Back Guarantee?
Yes, if it’s not for you then all you need to do is send the One Funnel Away Challenge box back within 30 days of its arrival for a full refund.
What Is The 2 Comma Club?
The 2 Comma Club is a private members club for all the people who have generated at least 1 million dollars ($1,000,000 USD) through a single sales funnel using the ClickFunnels software platform.
You can see all the 2 Comma Club members listed on the 2 Comma Club website.
Do I Need To Have My Own Products?
No, you do not need to have your own products to do the One Funnel Away Challenge.
Russell and the team will show you how you can create or source products during the training.
Alternatively, you can use the Challenge to promote other people’s products as an affiliate.
What Is The Funnel Rolodex?
The Funnel Rolodex is a resource created by ClickFunnels. It is a marketplace where you can find people with online skills that you can hire to do jobs for you.
Tasks include logo and eCover creation, funnel building, copywriting, video animation, and more.
If you have online skills then you can also sign up to list your services and offer them to other people and earn an extra income.
Can I Be An Affiliate For The One Funnel Away Challenge?
Yes, you can promote the One Funnel Away Challenge as an affiliate. Existing affiliates (pre-Sept 2019) will earn $100 per sign-up.
Affiliates who signed up after this date will earn $40 per sale but can increase this to $100 per sale once they qualify for the higher-level commissions.
Do I Need To Be a ClickFunnels User To Join The Challenge?
No, you do not need to be a ClickFunnels user to join the Challenge. However, you will need to get a subscription in week 2 if you want to continue to complete all the modules. When you sign up you get a 14-day free trial.
Do I Need To Have Online Marketing Experience?
No, you do not need to have any marketing experience as it is designed to be for both beginner and experienced marketers. However, you will likely progress through the modules more quickly if you have experience.
How Can I Get The One Funnel Away Challenge For Half Price or Free?
While there are no discount offers on the entry price as it is already heavily discounted at $100.
However, you can promote the Challenge as an affiliate and essentially get the Challenge for free by referring a couple of other people.
Is The One Funnel Away Challenge a Scam?
No, the One Funnel Away Challenge is not a scam. It is a legit online marketing course.
There are a lot of people who have had success with the Challenge and some who have had tremendous success.
It is important to realize that the reality is that, if you do not have any marketing experience then, like with anything, it is unlikely you will have success on your first attempt.
You may need to go through the process several times before you start to have success.
Is The one Funnel Away Challenge Hard?
If you are new to the world of online marketing, and if you have not built online sales funnels before, then I would say this training program will be somewhat challenging, but it is not hard if you are following the instructions.
The hard part is keeping up with all the daily tasks you need to complete.
If you already have a product to sell, then the One Funnel Away Challenge will be considerably easier for you since you won’t need to allocate extra time to research and create your product.
If, however, you start the Challenge with no idea of which niche you want to work in, and no product then Russell and his team of coaches will also take you through these steps. This, of course, will mean you’ll need more time to complete everything in the 30 day window.
If you don’t manage to get everything done by the end of the Challenge, don’t worry. You can then continue with the remaining modules and tasks in your own time after the Challenge has finished.
How Quickly Can I Make Money With The One Funnel Away Challenge?
A number of people have made sales with their funnel even before the 30 days Challenge has finished, however, most people do not and some do not at all. The OFA Challenge is not a guarantee of success.
Like with anything, it depends on how well you understand the material and your commitment to making it work.
For most, they then need to continue to drive traffic and build their audience over the following weeks and months and make tweaks to their funnel and offer before starting to make sales.
Is The One Funnel Away Challenge a Non-Profit?
The One Funnel Away Challenge is not a non-profit in the strict sense. However, ClickFunnels does not earn any money from the front-end sales as this goes to the referring affiliates.
ClickFunnels make money once people sign up to use ClickFunnels or any of their other products during the training.
You can also use the ClickFunnels One Funnel Away Challenge to help build your own non-profit organization.
Will I Be Able To Access The Facebook Group Once The Challenge Is Over?
Yes, you will still be able to access the One Funnel Away Challenge Facebook group once the Challenge is over.
This Facebook group is a great place to network with like-minded entrepreneurs, find support, and get answers to any questions you may have during and after the Challenge.
If I Cancel My ClickFunnels Account Will I Lose My OFA Challenge Access?
No. If you want to cancel your ClickFunnels account or put your account on pause, then you will still have complete access to the One Funnel Away Challenge while the training is running.
You will also have lifetime access to the One Funnel Away Challenge bonuses.
Is The One Funnel Away Challenge Worth It?
If you are looking to sell your own products, either physical or digital products, or if you need help choosing a niche, and you want to learn how to create products quickly, then yes, the OFA Challenge is definitely worth it.
You will also learn how to build a high-converting sales funnel, and how to drive floods of traffic and make sales. So, if that also interests you, then you should sign up for the next One Funnel Away Challenge.
Are There Any One Funnel Away Challenge Complaints?
Like any product out there, there will, of course, always be some people who are not happy for some reason.
Overall, I have not heard of any serious complaints about the Challenge. However, some gripes I have heard include:
- Not having enough time to finish the Challenge
- Not realizing beforehand that most (but not all) of the students who have instant success with the One Funnel Away Challenge either already had an established business set up that just needed tweaking, or they already had some marketing experience. For others, success can come a few weeks or months later once they have applied what they have learned.
- Some people sign up for the Challenge to learn how to sell affiliate products. This is NOT a course to learn affiliate marketing. It is a course to learn how to create and sell your own products.
Fortunately, the One Funnel Away Challenge has a 30-day money-back guarantee. So, if you are not happy for any reason, then you can get a full refund by emailing support within 30 days.
These are the reasons why I said at the beginning of my review to read this full article to the end before making a decision to join the Challenge.
One Funnel Away Challenge Review – My Final Thoughts
So there you have it, as you can see from my One Funnel Away Challenge review, the course is definitely legit.
In my opinion, it is a good opportunity that can help you get your next business off the ground and launched in a very short space of time.
Even if you already have a business, but you would like to launch a profitable funnel then, in my opinion, the OFA Challenge is definitely a good course to help you do it.
Looking For More Course Reviews?
I’ve written more review articles about different online marketing courses that you can find on my homepage here – Entrepreneur Nut.
Steve West is the founder of entrepreneurnut.com, and has been working online since 2013. He specializes in SEO, YouTube, and affiliate marketing. Besides running his online business, he likes hiking, keeping fit, and eating cookies (which is why he needs to keep fit!)
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